Chiro Hustle
Download on the App Store

Chiro Hustle episodes

  • Understand More about Health Care Real Estate with Jennifer Page - Chiro Hustle Podcast 699

    INTRODUCING JENNIFER PAGE

    In Episode 699 of the Chiro Hustle Podcast, host James Chester sits down with Jennifer Page, Director of National Accounts at CARR, to dig into an often overlooked but massively impactful topic for chiropractors: healthcare real estate.

    Whether you're opening a new clinic, renegotiating your lease, or looking to expand, this episode lays bare the traps, the leverage points, and the game plan you need to protect your practice and your profits.

     

    https://chirohustle.com/understand-more-about-health-care-real-estate-with-jennifer-page-chiro-hustle-podcast-699/

     

    HIGHLIGHTS

    ●      Why chiropractors MUST have tenant-only representation when negotiating real estate deals.

    ●      Common lease clauses that can cripple your practice (and how to avoid them).

    ●      The critical mistake most DCs make: waiting too long to renegotiate their lease.

    ●      The overlooked power of having multiple options when approaching landlords.

    ●      Why your lease is the most negotiable high-dollar line item in your business.

    ●      How Jennifer's team has saved clients six figures over 10-year contracts.

    ●      The truth about "free representation" in commercial real estate (it’s legit, and it’s game-changing).


    ABOUT JENNIFER PAGE

    Jennifer Page, Director of National Accounts at CARR, is a real estate expert dedicated to helping healthcare franchises and organizations across the U.S. She leads a team focused on maximizing profitability and protecting practitioners from predatory real estate deals.


    FINAL THOUGHT 

    Real estate decisions shape the financial health of your practice just as much as patient care shapes clinical outcomes. Get this wrong, and it can haunt your career. Get it right, and you set yourself up for sustainable success.


    _________________________________________


    #chiropractic #chiropracticcare #chiropracticadjustment #chiropracticworks #chiropracticmarketing #chiropracticassistant #ChiropracticCares #chiropractichealth #chiropractics #chiropracticneurology #chiropracticcollege #chiropracticdubai #chiropracticlifestyle #chiropracticforlife #chiropracticajustment #chiropracticforkids #chiropracticrocks #chiropracticphotos #chiropractictreatment #chiropracticforeveryone #chiropracticadjustments #chiropracticbenefits #chiropracticfirst #chiropracticseminar #chiropracticinstrument #chiropracticbiophysics #chiropracticstudent #chiropracticcampbelltown #chiropractichealthmonth


    34 min
  • Laser Masters - Building a Business Within a Business - Rob Hanapole DC - Chiro Hustle Podcast 698

    INTRODUCING ROB HANOPOLE DC

    In this powerhouse episode of the Chiro Hustle Podcast, James Chester sits down with Dr. Rob Hanopole, a chiropractor and entrepreneur on a mission to help doctors build high-impact, cash-based practices with laser therapy.

    Dr. Rob reveals how his unique "business within a business" model, ReliefNow™ Laser Methods, is revolutionizing chiropractic offices across the country. This episode is a must-listen for any DC looking to scale, simplify, and serve at a higher level; without selling out.


    HIGHLIGHTS

    ●      How Dr. Rob's background in corporate marketing gave him an edge when transitioning into chiropractic

    ●      Why chiropractic philosophy remains central to his mission, even as he leads the charge into laser therapy

    ●      The reason he separates chiropractic and laser into two distinct identities (and why that matters)

    ●      A bold take on why chiropractic isn't always a great business model

    ●      The power of laser to attract the "other 90%" of patients who aren't currently seeing chiropractors

    ●      A real story of how laser helped a woman avoid toe amputation and how that changed both her life and Dr. Rob's business

    ●      His rallying cry for docs to find the "acres of diamonds" hidden within their current practice space


    ABOUT DR. ROB HANOPOLE DC

    Dr. Rob Hanopole is the Co-Founder and CEO of Laser Masters and ReliefNow™ Laser Centers. With 30+ years of chiropractic experience and a past career in Fortune 500 marketing, he's uniquely positioned to help DCs implement successful, cash-based laser therapy systems inside their existing offices. Based in South Florida, he continues to serve patients while training doctors nationwide and abroad.


    DIVING INTO...

    From Wall Street to the Adjusting Table

    Two Brands, One Roof: The Dual Identity Model

    The Laser Advantage: Healing AND Business

    Hope Heals: The Real-World Impact


    Final Takeaway

    You don't need a second location or a new profession. Your next business breakthrough could already be inside your current practice. ReliefNow™ isn't about replacing chiropractic, it's about expanding its reach.


    _________________________________________


    #chiropractic #chiropracticcare #chiropracticadjustment #chiropracticworks #chiropracticmarketing #chiropracticassistant #ChiropracticCares #chiropractichealth #chiropractics #chiropracticneurology #chiropracticcollege #chiropracticdubai #chiropracticlifestyle #chiro

    40 min
  • From Sick Kid to Network Spinal Analysis with Dr Matthew Mancuso DC - Chiro Hustle Podcast 697

    In Episode 697 of the Chiro Hustle Podcast, we sit down with Dr. Matthew Mancuso DC, a global chiropractor, educator, and truth-seeker with an extraordinary healing journey. From a chronically ill child to a vitalistic network spinal practitioner, Dr. Mancuso brings a raw, lived perspective on health freedom, personal sovereignty, and the full-spectrum transformation that chiropractic makes possible.


    We cover his international path in practice, why he chose chiropractic after trying nearly every other healing modality, and his deep commitment to personal evolution and freedom of expression. This episode will resonate especially with those who see chiropractic not only as a career but as a calling.


    HIGHLIGHTS

    ●      Dr. Mancuso's journey from being medically and psychiatrically failed to thriving through chiropractic care.

    ●      The role of personal philosophy and lived experience in shaping a chiropractor's purpose.

    ●      NetworkSpinal's unique, low-force approach to unlocking bound potential in the nervous system.

    ●      Why he believes chiropractors must embody the chiropractic experience, not just preach the philosophy.

    ●      The importance of accountability and regular care for the chiropractor as well as the patient.

    ●      A call to chiropractic students to seek philosophy, technique, and business knowledge outside their institutions.

    ●      Bold reminder: "Most chiropractors haven’t had a chiropractic enough experience."


    ABOUT DR. MATTHEW MANCUSO DC

    Dr. Matthew Mancuso, DC is an internationally practiced chiropractor, educator with NetworkSpinal, and mentor through Lifetime Wellness Practice. He has served in the Republic of Ireland, across the U.S., and is now relocating to France with his wife and dog to begin his next chapter. He blends science, mysticism, and mentorship to support both spines and souls.


    DIVING INTO THE CONVERSATION

    *The Awakening That Changed Everything

    *The NetworkSpinal Approach

    *Embodiment Over Concept

    *Calling Future Chiropractors Higher


    CLOSING THOUGHT

    Dr. Mancuso's journey reminds us that chiropractic isn't just about removing interference, it's about awakening potential, in both practitioner and patient. His courage to explore, teach, and serve globally is a testament to what can happen when we align with the principle and walk with purpose.

    _________________________________________


    #chiropractic #chiropracticcare #chiropracticadjustment #chiropracticworks #chiropracticmarketing #chiropracticassistant #ChiropracticCares #chiropractichealth #chiropractics #chiropracticneurology #chiropracticcollege #chiropracticdubai #chiropracticlifestyle #chiropracticforlife #chiropracticajustment #chiropracticforkids #chiropracticrocks #chiropracticphotos #chiropractictreatment #chiropracticforeveryone #chiropracticadjustments #chiropracticbenefits #chiropracticfirst #chiropracticseminar #chiropracticinstrument #chiropracticbiophysics #chiropracticstudent #chiropracticcampbelltown #chiropractichealthmonth

    33 min
  • How My Chiro Family Led Me to Be a Chiropractor - Dr Maxwell Eriksen DC - Chiro Hustle Podcast 696

    INTRODUCING DR. MAXWELL ERIKSEN DC

    In this inspiring episode of the Chiro Hustle Podcast, we meet Dr. Maxwell Eriksen, a second-generation chiropractor with deep roots in the profession. Raised in Elizabethtown, KY, Dr. Eriksen shares his story of being literally adjusted into life, growing up in a chiropractic household, and choosing to carry the torch himself. This episode dives into family legacy, freedom of career choice, and the power of medical freedom and diversified entrepreneurship.

    HIGHLIGHTS

    ●      Dr. Eriksen’s first adjustment happened at birth when he wasn’t breathing

    ●      Grew up with a chiropractor father and multiple siblings in the profession

    ●      Studied at Palmer College of Chiropractic, practicing primarily Gonstead technique

    ●      Believes in imaging and x-rays to deliver accurate, ethical care

    ●      Opened a Ninja Warrior gym and a comic book shop alongside chiropractic

    ●      Advocates for freedom in how chiropractors practice and live their lives

    ●      Offers critical advice for chiropractic students on learning styles, practice, and technique

    ABOUT DR. MAXWELL ERIKSEN DC

    Dr. Maxwell Eriksen, DC, is a second-generation chiropractor based in Elizabethtown, Kentucky. A graduate of Palmer College of Chiropractic, he blends traditional Gonstead principles with a modern lifestyle that includes operating a gym and a comic book store. His mission: stay passionate, stay diverse, and serve well.

    FOLLOWING FAMILY FOOTSTEPS WITH PURPOSE

    Dr. Eriksen was literally born into chiropractic. He recounts his father adjusting him moments after birth, reviving him from a motionless state. It was clear from the beginning that chiropractic wasn’t just a profession in his family, it was a legacy. Growing up surrounded by chiropractic conversations, techniques, and principles, Max knew early on that his life would follow this path.

    THE POWER OF DIVERSIFICATION AND FREEDOM

    After burning out from six-day workweeks, Dr. Eriksen decided to restructure his life. Instead of walking away from chiropractic, he leaned into it with fresh eyes, while also opening Twelve Gym (a Ninja Warrior facility) and Etown Comics. Practicing just two days a week, and now returning to a third, he models a balanced, intentional life that doesn't sacrifice income or impact. This shift reinvigorated his passion for chiropractic.

    IMAGING, ETHICS, AND MEDICAL FREEDOM

    Dr. Eriksen is a vocal advocate for X-rays and imaging in chiropractic care, sharing powerful patient stories, including one where he identified a life-threatening tumor missed by other providers. He takes a strong stance on maintaining standards that serve both patient and practitioner safety. His commitment to medical freedom underscores the importance of doing the right thing, even when it's not popular or mainstream.

    ADVICE FOR CHIROPRACTIC STUDENTS

    From techniques for mastering cervical chair adjustments to smart board prep and study habits, Dr. Eriksen offers gold-level insights for students in the trenches. He reminds them that grades don’t matter nearly as much as people skills, results, and integrity. Practicing early, using diverse learning strategies, and staying curious can make all the difference.

    FINAL TAKEAWAY

    “You’re going to use your body the rest of your life. You should probably take care of it.”



    42 min
  • How He Found Chiropractic as a Kid and then Rugby - Dr Vince Kalkowski DC - Chiro Hustle Podcast 695

    In this compelling episode of the Chiro Hustle Podcast, host James Chester welcomes Dr. Vince Kalkowski, a Wyoming-based chiropractor whose path to chiropractic began with a life-changing injury at age 13. From a devastating dirt bike crash to discovering chiropractic care through a renegade physical therapist, Dr. Kalkowski shares how he found his true calling.

    The episode covers everything from childhood trauma and healing to elite-level rugby and deep reflections on the profession's future. This conversation isn't just about chiropractic; it's about personal freedom, resilience, and the urgent need for clarity in healthcare choices.


    HIGHLIGHTS

    ●      The crash that changed everything: Vince suffered two thoracic compression fractures at age 13 that led to chronic pain and unexplained autonomic symptoms.

    ●      "That was it": One spinal adjustment from a maverick PT changed his life forever; no drugs, no shots.

    ●      From healing to purpose: The powerful experience of chiropractic care inspired Vince to become a chiropractor himself.

    ●      Palmer Rugby & scholarship: How rugby opened doors to one of the top chiropractic schools and a new chapter of excellence.

    ●      Serving the rodeo circuit: Adjusting Wyoming's toughest cowboys as part of the PRCA Wrangler sports chiropractic program.

    ●      Challenging modern trends: Vince questions the rise of cookie-cutter care and emphasizes the need for proper exams, imaging, and philosophy.

    ●      Miracle bear story: A life-or-death wilderness encounter proves Dr. Vince walks the talk, and lives to tell the tale.

    ABOUT DR. VINCE KALKOWSKI DC

    A dedicated Doctor of Chiropractic practicing in Cody, Wyoming. A Palmer College graduate and lifelong advocate of natural healing, he brings athletic discipline, personal experience, and a deep respect for the Wyoming way of life to his practice.


    DIVING INTO THE EPISODE

    A Life-Altering Injury and an Unexpected Healer

    From the Rugby Field to Palmer College

    Chiropractic in the Real World

    The Fight for Freedom and Better Healthcare

    CLOSING THOUGHT

    Dr. Vince's story isn't just about his recovery, rugby career, or rodeo adventures. It's a call to preserve something real and powerful in healthcare: hands-on care, open conversation, and freedom to choose. The future of chiropractic, and maybe healthcare at large, depends on it.


    _________________________________________


    #chiropractic #chiropracticcare #chiropracticadjustment #chiropracticworks #chiropracticmarketing #chiropracticassistant #ChiropracticCares #chiropractichealth #chiropractics #chiropracticneurology #chiropracticcollege #chiropracticdubai #chiropracticlifestyle #chiropracticforlife #chiropracticajustment #chiropracticforkids #chiropracticrocks #chiropracticphotos #chiropractictreatment #chiropracticforeveryone #chiropracticadjustments #chiropracticbenefits #chiropracticfirst #chiropracticseminar #chiropracticinstrument #chiropracticbiophysics #chiropracticstudent #chiropracticcampbelltown #chiropractichealthmonth



    43 min
  • Loving Through Multi-Country Chiropractic Offices - Dr Zsolt Egey-Samu DC - Chiro Hustle Podcast 694

    This week on the Chiro Hustle Podcast, James Chester sits down with Dr Zsolt Egey-Samu DC, a seasoned chiropractor, entrepreneur, and mentor who has scaled multiple seven-figure practices across international borders. 


    From his roots in Canada to his new life and thriving practice in Arizona, Dr Zsolt shares hard-earned lessons about practice building, associate relationships, and what it truly means to lead from the heart while building sustainable business systems. This episode is a must-listen for any chiropractor looking to reclaim their time, rewire their approach to leadership, and realign with their deeper purpose.


    HIGHLIGHTS

    ● Dr Zsolt shares the raw and redemptive story of how chiropractic saved his life after a traumatic accident as a teen.

    ● He breaks down the dangers of pushing associates into a "CEO" role when they’re actually wired as caregivers and how this mismatch tanks many offices.

    ● The real truth behind why most chiropractors are shackled to their business (and how to break free).

    ● The power of building your personal board of directors instead of relying on a single mentor.

    ● How the Remarkable Practice and CEO-level systems are changing the game for chiropractic leaders.

    ● An unforgettable miracle story: a patient given 24 hours to live who walked out of the hospital after one atlas adjustment.


    ABOUT DR ZSOLT EGEY-SAMU DC


    Dr Zsolt Egey-Samu is a chiropractor, entrepreneur, and lecturer now practicing in Chandler, Arizona. With experience scaling seven-figure practices across borders, he's known for combining clinical excellence with visionary business acumen. He’s a member of EO, the Ultimate Achievers Club, and The Remarkable Practice.


    FREEDOM THROUGH INFRASTRUCTURE


    Rather than stay shackled to their businesses, Dr Zsolt and his wife have leveraged coaching and systems to buy back their time. Through his work with the Remarkable Practice, he now helps other clinic owners do the same. Whether it’s EOS-style KPIs, developing team trust, or identifying caregiver vs. CEO wiring, Zsolt shows that scaling isn’t about working harder, it’s about building systems that let your business breathe without you.


    MIRACLE STORIES THAT MATTER


    One of the most moving moments in the interview was the story of Joanne, a woman given 24 hours to live who received one atlas adjustment... and walked out of the hospital days later. Zsolt shares many patient transformations like this, but he insists his favorite miracles are the quiet ones: the kids who never have to go on 25 medications because their nervous systems are clear from the start.


    FINAL TAKEAWAY


    “You need to know what you’re built for, and find the environment that honors it.”


    _________________________________________


    #chiropractic #chiropracticcare #chiropracticadjustment #chiropracticworks #chiropracticmarketing #chiropracticassistant #ChiropracticCares #chiropractichealth #chiropractics #chiropracticneurology #chiropracticcollege #chiropracticdubai #chiropracticlifestyle #chiropracticforlife #chiropracticajustment #chiropracticforkids #chiropracticrocks #chiropracticphotos #chiropractictreatment #chiropracticforeveryone #chiropracticadjustments #chiropracticbenefits #chiropracticfirst #chiropracticseminar #chiropracticinstrument #chiropracticbiophysics #chiropracticstudent #chiropracticcampbelltown #chiropractichealthmonth

    43 min
  • Advocacy and Inspiring the Chiropractic Industry with Dave Mager - Chiro Hustle Podcast 693

    Dave Mager returns to the Chiro Hustle Podcast in episode 693, bringing a legacy of chiropractic advocacy, motivational leadership, and over 40 years of dedication to the profession.

    From his roots as a coach to his evolution as a nationally-recognized motivational speaker, Dave shares powerful stories, marketing wisdom, and mindset strategies for chiropractors and entrepreneurs alike.

    In this episode, we unpack the enduring power of medical freedom, the future of chiropractic care, and how to live and lead with passion.

    HIGHLIGHTS

    ●      Dave shares the personal chiropractic miracle that changed his wife's life and started his career.

    ●      Learn how "educating, not selling" became his core approach to marketing.

    ●      Dave talks about the power of screenings and why so many chiropractors miss the point.

    ●      Discover the one phrase Dave says transforms skeptics: "That makes sense."

    ●      He opens up about building a life and legacy rooted in purpose, faith, and balance.

    ●      Hear a powerful story of a woman whose 20-year health struggle was reversed after one chiropractic screening.

    ●      Dave drops countless quotes and concepts to spark motivation, including, "No why, no comply."

    ABOUT DAVE MAGER

    CEO of Mager & Associates, is a nationally-known motivational speaker and chiropractic advocate who has managed multiple clinics and trained screening teams across the world. His energetic and relatable speaking style has made him a favorite at conferences and within the chiropractic community.

    DIVING INTO DAVE MAGER'S MESSAGE

    Marketing Through Connection, Not Conversion

    Dave explains how chiropractic marketing shouldn’t be about pressure or gimmicks. His decades of experience show that building trust through education, empathy, and clarity transforms skeptics into advocates. When people understand the why, they are far more likely to take action. Dave’s mantra: "If it makes sense, they move forward. If it doesn't, they won’t."

    The Case for Medical Freedom and Patient Empowerment

    A major thread throughout this episode is Dave's stance on freedom of speech and medical freedom. In a time when patients are bombarded with one-size-fits-all solutions, Dave argues that chiropractic offers an individualized, drug-free path that empowers people to take control of their health. He testifies to the power of educating the public, not just adjusting them.

    Legacy and Leadership

    Now in his 70s, Dave reflects on how he's helped chiropractors not only build practices but become better people. With over 7,000 attendees impacted through his trainings and countless coaching clients, he stresses that personal growth and professional success go hand-in-hand. His message: Heal yourself first to lead with clarity and compassion.

    The Game Face Philosophy

    Dave's signature "GAME FACE" approach is more than a motivational tagline. It's a reminder to show up fully, lead with integrity, and stay positive no matter what life throws your way. In a world full of distraction and disconnection, GAME FACE reminds chiropractors to serve with focus and passion.

    CLOSING THOUGHT

    "Knowledge is potential power. But wisdom is knowledge rightly applied."

    _________________________________________


    #chiropractic #chiropracticcare #chiropracticadjustment #chiropracticworks #chiropracticmarketing #chiropracticassistant #ChiropracticCares #chiropractichealth #chiropractics #chiropracticneurology #chiropracticcollege #chiropracticdubai #chiropracticlifestyle #chiropracticforlife #chiropracticajustment #chiropracticforkids #chiropracticrocks #chiropracticphotos #chiropractictreatment #chiropracticforeveryone #chiropracticadjustments #chiropracticbenefits #chiropracticfirst #chiropracticseminar #chiropracticinstrument #chiropracticbiophysics #chiropracticstudent #chiropracticcampbelltown #chiropractichealthmonth

    44 min
  • Get A Valuation on Your Practice with Jimmy Choi - Chiro Hustle Podcast 692

    Jimmy Choi, co-founder of Bridge Financial, joins Chiro Hustle to unpack a long-overdue topic: business valuation and legacy planning for chiropractors.


    In this episode, Jimmy and James dive into the mechanics of buying, selling, optimizing, and even exiting a chiropractic practice; all without compromising the values the profession was built upon.

    For chiropractors who are nearing retirement, feeling stuck, or just wanting to get ahead of the curve, this episode delivers a practical playbook for turning your practice into a high-value asset.


    HIGHLIGHTS

    ● 98% of small business owners don't know what their practice is worth.

    ● Jimmy explains why chiropractors must treat their business like a legacy, not just a job.

    ● Bridge Financial uses AI and data to deliver instant practice valuations and business health scores.

    ● Learn why NOW is the best time to prepare for a future sale, even if it's years away.

    ● Discover how associates and new grads can leverage legacy practices for success.

    ● Hear the biggest mistakes DCs make when trying to exit their practice.

    ● "We're educators first. Our goal is to help chiropractors build a roadmap based on real data."


    ABOUT JIMMY CHOI

    Jimmy Choi, Co-Founder of Bridge Financial Jimmy is a seasoned business strategist who's helped raise over $1 billion in venture capital and launch industry-defining companies. Now, his focus is empowering chiropractors to grow or exit their practices with clarity, strategy, and legacy in mind.


    DIVING INTO LEGACY, VALUATION, AND FREEDOM

    Redefining the Exit Plan 

    Most chiropractors don’t sell their practice because they don’t know where to go or who to trust. Jimmy and his team are out to change that. Whether you're one year or ten years from retirement, Bridge Financial helps DCs prepare with certified valuations, practice health diagnostics, and strategic exit mapping.


    Why Business Health Matters 

    Would you buy a home without an inspection? Then why sell a practice without knowing its true health? Jimmy introduces the Business Health Score; a holistic snapshot that measures a clinic's strengths and weaknesses, from lead generation to operational efficiency. It's a wake-up call that every chiropractor needs.


    Freedom of Choice, Backed by Data 

    In a world where freedom is under constant pressure, the freedom to grow, sell, or transition your practice on your terms is revolutionary. Jimmy and James explore how data transparency and strategic prep return the power to the chiropractor, rather than surrendering it to brokers or blind market conditions.


    Helping the New Guard Rise Up 

    This episode isn’t just for those looking to exit. Jimmy shares how new grads and struggling docs can plug into legacy practices and build successful futures. It's not always about starting from scratch. Sometimes it's about stepping into something already great, with a plan to make it even better.


    CLOSING THOUGHT

    Legacy isn't built overnight, and it sure isn't sold in a panic. Jimmy Choi offers a rare look at how to turn chiropractic passion into lasting value. As James says best, "You're just one story away... Keep hustling."


    _________________________________________


    #chiropractic #chiropracticcare #chiropracticadjustment #chiropracticworks #chiropracticmarketing #chiropracticassistant #ChiropracticCares #chiropractichealth #chiropractics #chiropracticneurology #chiropracticcollege #chiropracticdubai #chiropracticlifestyle #chiropracticforlife #chiropracticajustment #chiropracticforkids #chiropracticrocks #chiropracticphotos #chiropractictreatment #chiropracticforeveryone #chiropracticadjustments #chiropracticbenefits #chiropracticfirst #chiropracticseminar #chiropracticinstrument #chiropracticbiophysics #chiropracticstudent #chiropracticcampbelltown #chiropractichealthmonth

    33 min
  • Chiropractic Corporate Leadership with Dr Jason Alviene DC - Chiro Hustle Podcast 691

    In episode 691 of the Chiro Hustle Podcast, James Chester welcomes Dr. Jason Alviene, Vice President of Operations at 100% Chiropractic. With over 25 years in the field, Dr. Jason brings a unique perspective that bridges hands-on chiropractic care with large-scale operations leadership. This episode covers everything from corporate chiropractic strategy to mindset, communication, and why hospitality might be one of the most underrated tools in a chiropractor’s toolkit.


    HIGHLIGHTS

    • From massage therapist to Vice President of Operations, Dr. Alviene shares the pivotal moment that sent him down the chiropractic path.

    • Why hospitality experience might matter more than previous clinical experience when hiring CAs.

    • The importance of making it about the you, not the we - aka “The Paris Syndrome”.

    • His advice for new DCs: develop people skills through high-end service roles and communication training.

    • Why follow-up and lead management are make-or-break skills in modern practice growth.

    • Thoughts, traumas, and toxins - and why the “thoughts” piece is often ignored in chiropractic care.

    • A compelling vision for the future: cash-based practices, preceptorships, and a new wave of hands-on, competent adjusters.


    ABOUT DR. JASON ALVIENE

    Dr. Jason Alviene, DC, MS, is the Vice President of Operations at 100% Chiropractic and a long-time educator in chiropractic, massage therapy, and sports medicine. 

    With experience ranging from The Joint Chiropractic to academia, Dr. Alviene brings a wide-angle lens to the profession with a focus on operational excellence and patient-centric care.


    DIVING INTO ...

    CORPORATE CHIROPRACTIC OPERATIONS

    Dr. Alviene’s current role is trailblazing a new path in chiropractic corporate leadership. As 100% Chiropractic’s first-ever VP of Operations, he works closely with doctor-owned and non-doctor-owned offices to streamline systems and amplify patient care. His approach is simple yet powerful: empower the team, clarify the message, and lead with service.


    THE POWER OF COMMUNICATION AND HOSPITALITY

    A standout moment in this episode is the concept of “The Paris Syndrome.” Dr. Jason challenges chiropractors to stop saying “we do this” and start saying “you get to experience this.” His emphasis on language highlights the subconscious psychological impact of personalized care. He draws a compelling connection between successful CAs and backgrounds in hospitality, like bartending and concierge service, where reading and connecting with people is second nature.


    TACKLING THOUGHTS, TRAUMAS, AND TOXINS

    While most chiropractors are trained to address traumas and toxins, Dr. Alviene points out that the “thoughts” element is often neglected. He advocates for chiropractors to help patients connect the dots between emotional blocks and their physical health. His perspective? Adjust the spine, yes, but also help guide the mindset. This is a bold yet necessary expansion of chiropractic’s role in holistic health.


    MARKETING AND LEAD FOLLOW-UP: A PRACTICE GROWTH ESSENTIAL

    Dr. Jason doesn’t shy away from practical strategy either. He emphasizes the critical nature of timely lead response, ongoing follow-up, and creating systems that support high conversion rates. His advice: call every lead like they’ve already said yes and never assume a patient is a “no” until they tell you directly. Smart, sharp, and service-oriented.


    CLOSING THOUGHT 

    “If a patient isn’t thriving, it might not just be the subluxation. It might be the story they’re telling themselves.”


    _________________________________________


    #chiropractic #chiropracticcare #chiropracticadjustment #chiropracticworks #chiropracticmarketing #chiropracticassistant #ChiropracticCares #chiropractichealth #chiropractics #chiropracticneurology #chiropracticcollege #chiropracticdubai #chiropracticlifestyle #chiropracticforlife #chiropracticajustment #chiropracticforkid

    39 min
  • Coaching and Growing Together In Chiropractic with Dr Larry Goodman DC - Chiro Hustle Podcast 690

    In this episode of the Chiro Hustle Podcast, James Chester welcomes back a long-time friend and guest, Dr Larry Goodman, for his third appearance on the show. With nearly five decades in chiropractic and over 30 years as a coach, Dr Goodman opens up about personal transformation, the importance of coaching in the profession, and how removing interference; whether structural, emotional, or mental can change lives. Together, he and James explore the evolution of chiropractic, the realities facing new graduates, and why protecting freedom of speech and medical freedom is critical to the future of health care.


    Highlights

    ·      How a childhood battle with asthma and allergies led Dr Goodman to chiropractic and ultimately transformed his life.

    ·      The priceless mentorship lessons that shaped his career, including a powerful challenge from Dr Miles O’Reilly: “Now go out and heal the world.”

    ·      The financial reality for today’s chiropractic graduates, and how debt is shaping their career choices.

    ·      Why Dr Goodman sees himself as an “attitudinal and emotional chiropractor” who clears interference in the mind as well as the body.

    ·      The neuro-emotional technique (NET) approach and how it helps uncover hidden belief systems that keep people stuck.

    ·      The role of alcohol as a neurotoxin, and why his 23 years of sobriety have been life-changing both personally and professionally.

    ·      Why the breakdown of professional silos between chiropractic, medicine, and other disciplines is a positive sign for the future of patient care.





    38 min

About Chiro Hustle

From the publisher's feed

Chiro Hustle Podcast is a business, mindset, and marketing podcast for chiropractors who want more—from their practices, their profession, and…

More shows like Chiro Hustle

REAL AF with Andy Frisella by Andy Frisella

REAL AF with Andy Frisella

32,765 Listeners

Dateline NBC by NBC News

Dateline NBC

46,901 Listeners

Chiro Success Podcast with Dr. Tory Robson by Dr. Tory Robson

Chiro Success Podcast with Dr. Tory Robson

38 Listeners

For the Love of Chiropractic by Dr. Robert Frieman

For the Love of Chiropractic

22 Listeners

How Healing Really Works with Dr. Dan Sullivan and Dr. Pete Goldman by Dr. Dan Sullivan and Dr. Pete Goldman

How Healing Really Works with Dr. Dan Sullivan and Dr. Pete Goldman

6 Listeners