I love sales.

I know most people don’t feel this way about making sales and it took me years to feel like this about having sales conversations.

But now I love the opportunity to meet someone new, to talk about their business and where it’s going, and then I get to help them decide if messaging is the right next step for them.

And the big reason that I can now say I love sales so much is that I know exactly what I’m going to say on that call. I feel confident that I’m in my zone of genius.

So what are the pieces of messaging that you need to have in place in order to have a more effective sales process? 

Today we’re digging into a client case study to find out where she was missing the mark and what she did to clarify her messages and make more sales.

In This Episode:

• Why your message needs to speak your clients’ language
• How to craft a message that speaks to results, not process
• Why your “why buy” message needs to be something in your control
• How having a framework makes your sales more effective

Learn more about Michelle Mazur:

• Communication Rebel
• Three Word Rebellion
• Three Word Rebellion Book
• Request a free 1:1 Chat 
• Finally Nail Your Message

Resources:

• Cassie Christopher
• Rebel Uprising: Sell the Results, Not the Solution