Clicks to Customers

In this episode of the Clicks to Customers Podcast, John Horn talks with Aleasha Bahr, host of the podcast Sales is Not a Dirty Word and creator of the Black Sheep Sales Method.

Aleasha explains her unique approach to sales, which is all about "fitting" instead of traditional selling tactics.

She shares her journey into sales, how to avoid nightmare clients, and offers practical tips to help small business owners build a sustainable sales process.If you're tired of the high-pressure sales tactics and are looking for a more authentic way to close deals, this is the episode for you.

Aleasha's approach to "fitting" sales is not only effective but also builds trust with your clients, leading to long-term relationships.

Check out Aleash's book Black Sheep Sales and her podcast Sales is Not a Dirty Word to learn more about her sales methodology!

Aleasha's Book - Black Sheep Sales https://www.blacksheepsalesbook.com

Alicia's Podcast - Sales is Not a Dirty Word https://www.salesisnotadirtyword.com

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Struggling with Google Ads verification? In this video, we break down what you need to know about Google’s advertiser and business operations verification processes. Learn how to stay compliant, avoid ad suspensions, and pass verification smoothly.As a Premier Google Partner, StubGroup has helped thousands of businesses navigate Google’s policies. If you’re facing verification challenges, watch this video and get expert insights!🔍 Key Topics Covered:- What is Google Advertiser Verification?- What is Business Operations Verification?- Step-by-step process to complete verification- How to avoid common mistakes- Advanced verification for high-risk industries👉 Need help with Google Ads verification? Visit https://stubgroup.com/verification-lp/ for expert assistance!

Has your Google Merchant Center account been suspended for misrepresentation? You're not alone! Misrepresentation is the #1 reason for Merchant Center suspensions, but Google doesn’t tell you exactly what’s wrong.In this episode, we share a real-life case study of how we helped a new eCommerce business fix its Google Merchant Center suspension and get back online. We’ll break down the common causes of misrepresentation, the step-by-step recovery process, and how to prevent future suspensions.💡 Need professional help? Contact www.stubgroup.com – We specialize in fixing Google Ads & Merchant Center suspensions!🎬 Chapters00:00 Introduction – Why Google Suspends Merchant Centers01:15 Misrepresentation Suspensions Explained02:30 Real-Life Case Study: A New Business Facing Suspension04:10 What Google Looks for in a Legitimate Business06:00 How to Fix a Suspended Merchant Center Account07:45 Why Your Business Needs an Online Presence (Google's Perspective)09:30 Building Trust with Google (Reviews, Social Proof, & More)11:00 Step-by-Step Process to Appeal & Get Reinstated13:15 What to Do If Google Stops Letting You Request Reviews15:00 How StubGroup Can Help You Fix Your Suspension16:30 Final Tips & Next StepsConnect with StubGroup on Social Media:--------------------------------------------------🐦 Follow us on X: https://twitter.com/stubgroup📱 Like us on Facebook: https://www.facebook.com/StubGroup/👥 Connect with us on LinkedIn: https://www.linkedin.com/company/stub-group/📷 Follow us on Instagram: https://www.instagram.com/stubgroupadvertising/#googleadsaccount #googlemerchantcenter #googleads #accountsuspended #StubGroup

In this episode of the Clicks to Customers, John chats with Kaleb Steele, founder of Steele Solutions, about the latest SEO strategies and how AI is transforming content marketing.

💡 What You’ll Learn:

✅ How Google’s AI Overviews are changing SEO

✅ Why quality backlinks now matter more than quantity

✅ How AI-driven content modules save time & improve rankings

✅ The truth about local vs. national SEO

✅ Why Google Business Profiles & social signals are crucial

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John shares his insights and predictions about Google Ads in 2025.

In this episode of the Clicks to Customers, John chats with Paul Kleen, Founder and CEO of PitchIt.ai.

In this episode, John digs into Google Ads updates, Meta (Facebook & Instagram) ad tips, TikTok advertising insights, and the future of platforms like Amazon, Pinterest, Snapchat, and X (formerly Twitter).

On this episode of Clicks to Customers, John Horn chats with Shanif Dhanani, founder of Locusive, about how SaaS providers and e-commerce businesses can use AI agents to transform customer experiences and drive conversions.

Shanif shares:

•What AI agents are and how they differ from ChatGPT

•Examples of AI agents in action: From onboarding to smarter searches

•How to integrate AI into platforms like Slack, HubSpot, and Shopify

•Pay-per-use pricing models and experimenting with revenue sharing

•The future of AI agents: Opportunities and challenges

Whether you’re in SaaS, e-commerce, or just curious about the future of AI, this episode is packed with insights to keep you ahead of the curve.

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Join John and Lucian from the Stub Group team as they share the latest updates on the state of Google Ads suspensions as of November 2024.

In this episode of Clicks to Customers, John sits down with Dan Balcauski, founder and Chief Pricing Officer at Product Tranquility, to demystify B2B SaaS pricing.

Dan shares:

•How value and pricing are connected

•The 3 C’s of pricing: Cost, Competition, Customer Value

•Frameworks for choosing between per-seat and usage-based pricing

•The biggest mistakes SaaS companies make with pricing

•How AI is shaping SaaS pricing strategies

Connect with Dan