Karim Today will be continuing talking with Aliv. In today’s episode, we will be talking about the funnels and the different types of funnels that coaches may use.

Funnels that will help you to get more leads, to get more clients, and to promote themselves and their different programs and products.

So today we are having our special guest Aliv,

Aliv is the Technical Support Specialist in Click Funnels. He usually troubleshoots issues and teaches the customers how to build funnels.

He is going to explain to us more and highlight the difference between Funnels and Websites.

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The business is in the list

Making a list and creating a list for any business, whether it is coaching business, or any other field is extremely important

If you are building everything around Facebook, and Zuckerberg for reason or another is changing something or if he decided to sell Facebook to someone else with new restrictions. You will lose a lot of your audience, your clients may be or potential clients.

Finding a way to convert those people who are in your tribe, on Facebook, Instagram, Tok-Tok, and LinkedIn, as a name into your list, getting their emails, and having continuous contact with them is extremely important for the business.

One of the fastest ways and most efficient ways to get leads, and to create a list for your business is using funnels.

Having that website with maybe dozens of pages is no more helpful, especially when we're talking about the coaching business.

Creating an opt-in page that will take maybe 5 to 10 minutes for a normal person, it's now taking one or two minutes.

The word secret, it's one of the most common words that attract people, people that always want to know, secrets, and the black book.

You can easily make pdf and it is free. if you just simply google in a free pdf builder.

There are a lot of tools to create pdf.

When you ask for the email address only, the probability to get it is way higher than asking the people for their email address and other information like their phone numbers.

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Today Karim and his guest Aliv will elaborate more about Funnels and the way we present ourselves online.

We find that one of the best things to start is to explore the difference between a Funnel and a normal Website.

This is a question, as many of us are listening to the Word funnel without diving deep into the meaning of it.

What's the difference between the funnel and the website? Most of us used to use basically the word Website for so many years, and whenever we listen to the word funnel, it looks similar. But there's a huge difference.

So today we are having our special guest Aliv,

Aliv is the Technical Support Specialist in Click Funnels. He usually troubleshoots issues and teaches the customers how to build funnels.

He is going to explain to us more and highlight the difference between Funnels and Websites.

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A funnel would be like I'm controlling my visitors, where I want my visitors to go when they land on my landing page. 

In a traditional website, like a blog or e-commerce site, you can consider it as a whole and the funnels is a part of a website

You can actually nurture your leads; you direct them in a specific path so that you can just make them as a lead or a prospect. So that they can go through your target.

The concept of the website is more like a catalog with a lot of things.

“The distracted mind never buys”. 

For a funnel, it's not the choice of the visitor, where to go. it is the choice of you or me or anyone who builds the funnel to guide the customer or the visitor through a certain journey

Building a website, was a nightmare for regular people to build a website because it was costly. 

If you want to have a beautiful website, you need to hire a developer, then purchase hosting, buy a domain and find the right appropriate tool. 

Unless you hire an appropriate developer, and they suggest the appropriate thing to you, you can be messed up very easily, 

In terms of funnel building, there are different tools that will allow you to build the specific funnel may be an opt-in funnel simple within just two minutes or three minutes.

There are highly converted templates out there that have different templates. 

You can promote your funnel in just 30 minutes depends on the funnel strategy.

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Karim in today's episode will be talking about the importance of acquiring leadership skills independently of whatever we are doing.

We know that we are speaking basically to a tribe of coaches. but it works for each and every one.

Whatever we are doing, either working by ourselves or just doing something in Solo.

Whether we are working in a team or working in coaching.

Leadership is a skill that makes a difference in each and every situation.

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Developing the leadership skill, as coaches, it's going to be in fact a way to take us out from the crowd.

When leadership can make a difference in each and every one of our client’s life.

Leadership can help him achieve his goals.

Leadership can help him overcome the challenges that he is facing.

Leadership can help him build good connections.

Leadership will help him to improve his performance at work.

Leadership will help him to achieve better results in his entrepreneurial life.

Considering and mastering leadership, as coaches, is a key for the success of any partnership we have with our clients.

Developing your leadership will help you to lead the niche that you are working on and will help you to lead the market.

Leadership will help you to go out of the crowd and develop creativity.

This is something that's going to make a big difference in dealing with your clients and dealing with your partner around you and in leading the show in your area and in your niche.

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Today's episode is one of the most important episodes since we started as Karim has elaborated on the same subject in the previous podcast,

The topic is touching in fact, not only in coaching, but it's touching each and every area of our life.

Today's episode is going to be about THE ONE THING.

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There's a lot of books that was exploring the importance of The One Thing. 

There were a lot of books that explored this area, and it's impacting our life and our business. 

How important is it to focus on one thing? 

In whatever we are doing in order to have the best productivity, the best results, the best outcome in general.

It is important that we focus on one thing, it may look simple. but in fact, it's not at all. 

What's the one thing that by doing it, everything else is going to be easy or unnecessary. this is a question that I got from the one thing book. 

I applied and it's really, really magic. 

Automatically, this is in line with the 80/20 law.

20% of those tasks that are having 80% of impacts whether in your business or in your life

This is where the focus needs to go. Now the concept of the one thing is to narrow it more. 

There will be always one thing that by doing it, everything else is going to be easier or unnecessary.

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Karim was exploring, a couple of weeks back when writing with the team in the Forbes Coaching Council publication.

About a topic which was really interesting. So he decided to explore it more and to highlight it in today's episode.

Which is How to lead more efficiently? Or, How to lead efficiently and with the best way our team's remotely?

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Whether we like it or not today, either because of the covid, technology or because of so many things that are happening in our life, working remotely at least during a certain period of time is no more optional. 

Many people have switched to 100% working remotely, many companies, and many organizations.

It is important to consider it, because even client-wise, they prefer to attend sessions remotely.

The goal is how we can get the best collaboration with our team, our partners, or those who are working with us remotely.

In the online setting, everyone is sitting at home. Okay, there's a couple of zoom meetings that are happening. But we don't know what's happening in the backend. 

We don't know what's happening outside this one hour.

It is important to highlight that communication and connection, are very important.

It is important to intentionally focus on building the highest level of connection and the highest level of rapport so, that together we will keep the best atmosphere and synergy at work towards better results.

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We are wrapping up 2021.

In today’s episode, Karim was thinking about what topic and what idea we can explore so that it is important to consider it.

We are sure that each and everyone is focusing on how to get the best of 2022. It's how to reflect and analyze what was the wins, what was the challenges in 2021.

So we're going to explore what we can do in order to have the best out of this 2022 year and we're going to explore today the concept of what you need to develop in ourselves?

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We know that in order to develop the business, it is important to develop the leader of this business. 

Many of you have been working on your goals for 2022. 

Listing their previous wins, which is something important.

Reflecting, getting some time to reflect on all the different aspects, not only the business ones but everything, related to personal life, and our activities within our community and family.

We're going to explore the area we need to develop in ourselves. 

We may have new goals.

We need not miss the point of identifying what do we need to develop in ourselves and put them as goals same as the other goals. 

In fact, they are way more important than the other goals because this is what is going to help us achieve this other list. 

We can have the opportunity to get advice from mentors, coaches, people around us who advise us or give us some guidance on what to develop in terms of skills.

Development can happen whether, through books, we can read, whether through, a couple of new challenges that we want to follow.

We are not only getting the piece of information, or the piece of advice related to a certain topic, in fact, we are getting the life of experience and adding to our personal life. 

This is why I’m a big fan of reading books. And if we're not able to read them, we can listen to them.

The information is accessible everywhere and valuable good information, we just need to learn and to know from whom we are getting this information.

The main goal of today's episode is to highlight that it is important to put a list of the goals of 2022. 

Remember developing the leader to develop the business

Happy new year with all the best of success achievements and growth for 2022.

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What to do and what not to do when it comes to tasks?

Now the tasks are what your clients agreed to do, after each and every session, you may finish the session without tasks, this can happen.

But usually, in most cases, you're going to finish the session with a couple of actions, that the client has agreed that he is going to do them.

Before coming to meet you during the next session, or maybe immediately. So those are the actions that your clients he committed that he got to do them.

During today's episode, Karim will talk about an important part of your role as a coach.

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The actual log sheet, it is a good idea to have a couple of templates.

It's important to have a kind of template, a kind of a framework, a kind of a sheet, or maybe an Excel sheet, where the client is going to after each and every session. 

He's going to mention what are the actions that he agreed to do after the session.

This is something you can implement with your clients and help them achieve their tasks. 

There's another thing, which is the ACCOUNTABILITY.

This is something extra in terms of cost, in terms of effort, and in terms of time.

If you're going to commit as a coach, to play the accountability partner, you need to be very aware that to do this role properly, you need to allocate specific time. that you will need to update your schedule accordingly.

We can advise them to look for an accountability partner, maybe a colleague, a friend.

It is important to know this point, ACCOUNTABILITY is not part of your daily tasks. ACCOUNTABILITY is not something granted,

We can help our clients implement this kind of tracking sheet, mentioning the actions that you agreed to after each and every session.

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How many times did you start your coaching session with your clients and when you ask him, What do you want to achieve from this session?

Or What’s in your mind for this session?

And the client just shared with you that, unfortunately, He doesn’t have something in his mind.

So you find him not ready and not coming with something, with no clear goal for the session.

In today’s episode, Karim is going to elaborate more about How to get your coaching client ready for the session?

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Preparing for the session and sending the session preparation form before the session itself, 24 hours or 48 hours.

We know that personalities are different.

It is worth keeping on reminding your clients at least once because at the end you are partners and your win depends on his win. And his win depends on your win and you are on this journey together.

It is worth it to keep reminding him about the importance of the coaching session preparation.

Make sure you implement this session preparation form.

The most important thing in this form is that the client is coming, knowing what he wants to elaborate on and what he wants to achieve from the session with you.

You need to explain to the client how important it is and how important it is to achieve their desired final goal.

Make sure not to go into any other area discussing any other subject, before the client identify what he wants to achieve from this session.

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In today's episode with Karim, we're going to be talking about how to deal with small tasks.

We have been exploring in the previous episode, the importance of focusing on one thing whenever we are in work, whatever we are doing in our personal life or in our business,

In this episode, we're going to deal with those small tasks when you sit in the office in the morning, or by the end of the day. You have a list of tasks, you are preparing them, maybe for the next day, or to do them during the same day.

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Tasks that can be done in two minutes or less. 

Small tasks that won’t take from your time a lot.

Ex: Text your supplier, your sales manager to inform him that you won't be able to conduct the weekly meeting, or text your admin assistant for important information.

So that's the concept. The idea is most of those small tasks, look like a lot, but maybe five, or six, or eight of those tasks can be finished in 10 minutes or less.

The impact is way more important than finishing the task itself.

It is going to clear your mind from this foggy area of having those tasks as something to be done in the future.

If they are not completed and closed, they're going to stay in your mind 

They're going to make you always feel that there's something not completed.

If you allocate just 10,15 minutes within the morning or by the end of the day, you're going to finish at least eight or nine tasks.

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In today’s episode, Karim is lucky to have one of the most important guests, as she will add to us a lot of value when it comes to coaching. We are having someone who was in this industry for so many years, who’s in this industry, not only practicing but practicing properly, and helping people to practice properly at the highest standards. Today we have Mónica Albuja.

Mónica Albuja, defines herself asBusinesswoman, Change Maker, Futurist advancer, and LeadershipExecutiveCoach.

She has MCC (Master Certified Coach) by ICF (International Coaching Federation) Mentor and Supervisor Coach, Official Credentialing Assessor (by ICF), and Professor of Coaching in an ACTP Coaching Program

With an excellent balance between her Marketing Mix Career, her Executive Coaching and Leadership background with a proven track record in Organization Development, Talent Management, Capability Building, Change Leadership, and Effective Communication.

She has a deep passion for exploring how on the intersection of communication, neuroscience, and coaching belongs the human transformation to modify, transform and improve the way we work, communicate, and relate with each other in other to lead our lives, jobs and companies.

With previous experience in the business world for more than 20 years holding senior positions as Director of Marketing and developing a professional career in companies like Coca-Cola, Procter & Gamble, Campari Group, and Melia Hotels, she founded her own company 10 years ago.

As the Founder of her own Company created to upgrade human values, she provides clients with in-depth research and reflections to understand very quickly strategic opportunities to improve their business while growing culture, values, talent, and wealth.

Her professional experience has been primarily focused on driving large-scale transformation, strategic Organizational Development, Leadership, and Talent Management initiatives.

She also provides neuroscience, leadership development programs, and coaching consulting to many other corporations and non-profits designing enhanced high-impact training and motivational programs, talent branding plans, management coaching seminars, and workshops.

She has spent the past 10 years working effectively with many top companies and CEOs, Directors, Team Leaders, and Executive Teams. Her coaching clients verify a qualifying increase of their professional and personal lives, demonstrating an expansion in accountability, leadership, efficiency, productivity, happiness, and a well-balanced state of mind.

Clients include P&G, Chanel, Google, Carrefour, Microsoft, or Amazon Qualifications.

In today’s episode:

In our previous episode, we've been exploring a couple of important features, to be successful whenever we are doing business coaching, or even coaching in general.

And we explored the areas of how a coach can get the maximum output from any partnership, having with the clients by connecting more by respecting him by helping the client lead the show and explore the agenda and help him achieve his desired goals.

Today, we're going to be talking about another area of the coaching industry, which is the Certification part.

The different types of certifications. And how certain certifications can help better the positioning of coaches in the mind?

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Differentiation is everything as a coach because there are three major trends that will shape the future of coaching.

It is very important to understand how important is to be different in the coaching world.

There is an increased demand for coaching services in the business world and into the personal world.

There are more clients interested in hiring a coach, for example, in 2022, the estimated volume of the coaching market will be more than 20 billion dollars.

Coaching market growth around 7% each year.

ICF, the international coaching federation, is the most important because it has the most important group of coaches who define and follow all the ICF standards.

It's very important to understand that we have to have this Training hour or this credential.

It's not only about the certification, but also about from whom you are certified, that is what matters.

It's important that we investigate, so we know from where we're going to learn if you're looking for the certifications.

As you grow your business, as many clients you will have, as many hours you will get.

You have to be specialized in one niche and grow in hours and in expertise in that niche.

Your training means you're getting your responsibility and your performance.

Train yourself on that in terms of gaining expertise, and also in terms of gaining better performance.

People don't like being rejected and when they are rejected, they get to spread the word.

It's very, very important to understand that leaders from organizations and companies have finally understood that coaching is a great tool to get better performance.

I know how coaches, can really transform organizations.

Using coaching skills, to train leaders or managers to help them to become better leaders, that are the future leaders.

You can only change when you're being prepared for that.

// Resources from this episode:

Follow Mónica Albuja:

Website: https://www.monicalbuja.com/

LinkedIn: https://es.linkedin.com/in/monicaalbuja/es

Instagram: https://www.instagram.com/monicalbuja/?hl=en

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