On this week’s show, NOSH editor Carol Ortenberg and reporters Adrianne DeLuca and Lukas Southard discuss the possible business plans of Feastables founder and YouTube creator MrBeast and the reasons creators, influencers and celebrities are embracing the CPG industry. Later, Carol sits down with Charley Cummings, founder and CEO of newly FDIC-approved bank, Walden Mutual to dive into Charley’s plans for creating a digital bank that can be “means to an end” for a more sustainable, inclusive, locally-focused food system.

Show Highlights:

01:16: The NOSH team talks about this week’s top stories including an upcoming fundraise and potential billion dollar valuation for Feastables founder and Youtube creator, MrBeast. That kicks off a discussion around the impetus for athletes and chefs to become involved in CPG, and wraps up with the team’s thoughts on chef-created vegetable brand, Row 7’s recent rollout.

13:08: How a mutual bank differs from a traditional, institutional bank and the goal Charley has for building a system that supports its clients values and uplifts local agricultural and food businesses with each deposit.

20:38: What gaps Charley sees within the current lending infrastructure and how he plans to use Walden to support strong operators so that the underlying businesses have a chance to grow.

“There's been a lot of talk over the last five years around impact investment. There’s a core set of consumers looking to align their investment portfolio with their values.” 

Charley Cummings