The marketing funnel is one of the most helpful ways to think about how your content needs to speak to your potential clients. Populating a funnel with highly effective content can be challenging. Did you know that repurposing content can help you create on-message content, for all stages of the funnel, that leads to conversions.

In this episode, I share the repurposing strategy that drills down into each stage of the marketing funnel and how to find inspiration for more impactful content. I also explain a bit about the marketing funnel as a whole, how you can use it to structure your content marketing approach, and my tips for creating content for every stage.

Find out about:

• The five stages of the marketing funnel and what they mean
• Which content format works best for each stage of the funnel
• How to create and repurpose content to populate your marketing funnel faster

Important Links & Mentions

• To read the blog post on this topic click here
• How Storytelling and Repurposing Can 10x Case Studies
• My book: Content 10x: More Content, Less Time, Maximum Results

Join hundreds of business owners, content creators and marketers and get content repurposing tips and advice delivered straight to your inbox every week https://www.content10x.com/newsletter