Counter Programming with Shira & Arielle

Counting Sheep


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Hey, Counties!

Each episode of Counter Programming will focus on a "counter" of some sort. Today, we learn about COUNTING sheep.

Thank you to Michele and Jacob for lending your voice for this section of the episode! You can do the same. Record a voice note saying, "Hi, i'm (your name), and you're listening to Counter Programming with Shira & Arielle." Then send it to us: [email protected]

Insta: @counterprogrammingpod.

WELCOME to all of our new listeners. Thank you for tuning in!

Counting sheep is a mental exercise used in some cultures to try to put yourself to sleep.

In most instances of the practice, the person who wants the sweet release of sleep will envision an endless series of identical white sheep jumping over a fence, while counting them as they jump. The idea, in theory, is to make yourself bored while occupying your mind with something simple, repetitive, and rhythmic, because all of these things help people fall asleep.

The Serta Sheep Saga

Serta has been using the idea of counting sheep to sell mattresses since 2000. The idea is that the sheep are put out of business by a Serta mattresses’ ability to fix many of the common sleep issues. The sheep appear in many commercials that depict various scenarios where they lose their job -- as counting sheep -- to a couple's recent purchase or a Serta mattress.

According to researchers at Oxford University, Allison G. Harvey and Suzanna Payne, from the Department of Experimental Psychology, counting sheep isn’t super effective. 

Harvey and Payne found that the volunteer insomniacs took longer than usual to fall asleep on the nights they were instructed to count sheep (or were told not to do anything to help them fall asleep). Bottom line: counting sheep isn't really that great a solution.

Here are a few tips & tricks from Sleep Education: 

  1. Keep a consistent sleep schedule
  2. Get at least 7 hours of sleep 
  3. Wait until you’re actually tired to get into bed and if you can’t fall asleep in 20 minutes get out of bed until you’re tired. 
  4. Only use your bed for sleeping
  5. Make your room quiet and cool 
  6. Avoid blue light before bed 
  7. Avoid large meals, caffeine, alcohol, and fluids before bed 

Leave us a review on Apple or a comment on Castbox.

Tweet at us. Here’s Shira. Here’s Arielle.

This week's episode was sponsored by:
- Podcorn: learn how to monetize your podcast.
- Podcast Movement: attend the world's largest gathering of podcasters for 20% off with code COUNTER.


Buzzsprout, y'all, the best podcast host in the game. 

Thank you to Daniel Tureck, our engineer.

Thank you to Caio Slikta, our logo designer.

Our music is called Tennessee Hayride and it’s by Jason Shaw.

Next week... Sperm Count!

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Counter Programming with Shira & ArielleBy Shira & Arielle

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