Coworking Community Builder Daily

🔔Boost your #coworking & #community building skills with my 2-min daily #email: https://berniejmitchell.com

So, have you ever wondered why some community spaces thrive and some are just a bit s**t?

A lot of it comes down to community, and you know, we say a lot of community is the key, and in this respect, it is so.

When there's more collaboration in coworking spaces—and when I say collaboration, I am talking from personal experience.

So much of my work has come from people I'm sitting one or two desks away from.

When I've been in a coworking space, often, you know, I'll sit up and say, "Does anyone know how to do video?"

And then Martha is opposite me, so Martha gets a video job because she's the closest.

"64% of freelancers also claimed that their coworking space network is a source of generating new referrals, new jobs, and chances to explore new opportunities."

Proximity is so key.

When people are in a kind, thriving, and connected environment, they don't want to leave.

This helps your member retention, and then they tell other people, and then people want to be part of that space, so it's a knock-on effect all the time.

That is why community is the key to coworking. 🔑

🔗 Links and Resources:

- 🛜 https://berniejmitchell.com

- 🎙️ https://coworkingvaluespodcast.substack.com

- 🎪 Luma: https://lu.ma/LondonCoworkingAssembly

- 🟢 Grammarly https://bit.ly/FreeMonthOfGrammarly

📚 Recommended Reading:

➡️ The Mom Test Book - https://amzn.to/3XBtdWr

➡️ Peter Block: Community: The Structure of Belonging - https://amzn.to/3XuBfR1

➡️ Will Guidara: Unreasonable Hospitality - https://amzn.to/3KWFgpH

➡️ Jon Alexander: Citizens: Why the Key to Fixing Everything Is All of Us - https://amzn.to/4cdhlye

💬 Join the Discussion: Leave your comments and questions below! 

We love hearing from you; it helps us make videos to help you.

👍 Like, Share, and Subscribe: Enjoyed the video? 

Give it a thumbs up, share it with your network, and subscribe to the channel for more insights on coworking and community building!

📢 Follow Me on Social: Don't miss the Bernie magic! 

- LinkedIn: https://www.linkedin.com/in/berniejmitchell/

- X/Twitter: https://x.com/berniejmitchell

- Tiktok: https://www.tiktok.com/@berniejmitchell_

- Join 7K + people in the LinkedIn Coworking Group - https://www.linkedin.com/groups/33807/

🔔Boost your #coworking & #community building skills with my 2-min daily #email: https://berniejmitchell.com

#CoworkingCommunity #Communitybuilder #CommunityCohort #CoworkingGrowth #CommunityBuilding #CoworkingSpaces #CoworkingSupport #CommunityConnections #SmallBusinessSupport #CoworkingSuccess #coworking #communityisthekey #coworkinglondon #Collaboration #Entrepreneurship

*When you purchase a recommended resource via any of our affiliate links, we receive a very small commission at no extra cost to you. 

This helps us fulfil our mission to provide you with quality free education, content and guidance. 

🙏 Thank you.

Subscribe to Coworking Community Builder Daily on Soundwise

🔔Boost your #coworking & #community building skills with my 2-min daily #email: https://berniejmitchell.com

So, something that frequently arises is how I can better engage my community.

Whether it's a coworking space or a community, these three simple things will help achieve that.

And don't ask anyone else about engaging people until you've done and tried these things.

1. Make sure to host events regularly. It's super easy and crucial to get people in your coworking space or community to meet and connect.

2. Have some kind of online platform where people can share messages. It doesn't have to be a never-ending waterfall of conversation and engagement, but rather some neutral online watering holes where people can gather.

3. Ask people for feedback, and don't just send a survey around. Go and speak to people in real life and ask, "What do you think of this or that?" Then delve deeper, as people may not reveal their true thoughts until after the third or fourth question.

So, instead of interrogating them, make an effort to understand what people think.

🔗 Links and Resources:

- 🛜 https://berniejmitchell.com

- 🎙️ https://coworkingvaluespodcast.substack.com

- 🎪 Luma: https://lu.ma/LondonCoworkingAssembly

- 🟢 Grammarly https://bit.ly/FreeMonthOfGrammarly

📚 Recommended Reading:

➡️ The Mom Test Book - https://amzn.to/3XBtdWr

➡️ Peter Block: Community: The Structure of Belonging - https://amzn.to/3XuBfR1

➡️ Will Guidara: Unreasonable Hospitality - https://amzn.to/3KWFgpH

➡️ Jon Alexander: Citizens: Why the Key to Fixing Everything Is All of Us - https://amzn.to/4cdhlye

💬 Join the Discussion: Leave your comments and questions below! 

We love hearing from you; it helps us make videos to help you.

👍 Like, Share, and Subscribe: Enjoyed the video? 

Give it a thumbs up, share it with your network, and subscribe to the channel for more insights on coworking and community building!

📢 Follow Me on Social: Don't miss the Bernie magic! 

- LinkedIn: https://www.linkedin.com/in/berniejmitchell/

- X/Twitter: https://x.com/berniejmitchell

- Tiktok: https://www.tiktok.com/@berniejmitchell_

- Join 7K + people in the LinkedIn Coworking Group - https://www.linkedin.com/groups/33807/

🔔Boost your #coworking & #community building skills with my 2-min daily #email: https://berniejmitchell.com

#CoworkingCommunity #Communitybuilder #CommunityCohort #CoworkingGrowth #CommunityBuilding #CoworkingSpaces #CoworkingSupport #CommunityConnections #SmallBusinessSupport #CoworkingSuccess #coworking #communityisthekey #coworkinglondon #Collaboration #Entrepreneurship

*When you purchase a recommended resource via any of our affiliate links, we receive a very small commission at no extra cost to you. 

This helps us fulfil our mission to provide you with quality free education, content and guidance. 

🙏 Thank you.

Subscribe to Coworking Community Builder Daily on Soundwise

🔔Boost your #coworking & #community building skills with my 2-min daily #email: https://berniejmitchell.com

So, every conversation this week has been about boundaries, whether it was online events I attended about self-care.

Chris Marr talked a lot about boundaries and setting them up with people.

Stacey from the Tribe Coworking talked about setting boundaries in her coworking space.

Boundaries and 'clear is kind' are central to the work of author and speaker Kim Scott.

Clear is kind because working with you is more straightforward when people know where you stand.

But it's a nightmare when you flip back and forth, not committing, following through, or taking responsibility.

The responsibility is about where you are as yourself and organising that.

Being straightforward is a big thing for community managers because you have to make clear boundaries with people.

It's a case of putting your oxygen marks on first.

The better you are with your boundaries, the easier it is for you and the more effective you are at helping others.

🔗 Links and Resources:

- 🛜 https://berniejmitchell.com

- 🎙️ https://coworkingvaluespodcast.substack.com

- 🎪 Luma: https://lu.ma/LondonCoworkingAssembly

- 🟢 Grammarly https://bit.ly/FreeMonthOfGrammarly

📚 Recommended Reading:

➡️ The Mom Test Book - https://amzn.to/3XBtdWr

➡️ Peter Block: Community: The Structure of Belonging - https://amzn.to/3XuBfR1

➡️ Will Guidara: Unreasonable Hospitality - https://amzn.to/3KWFgpH

➡️ Jon Alexander: Citizens: Why the Key to Fixing Everything Is All of Us - https://amzn.to/4cdhlye

💬 Join the Discussion: Leave your comments and questions below! 

We love hearing from you; it helps us make videos to help you.

👍 Like, Share, and Subscribe: Enjoyed the video? 

Give it a thumbs up, share it with your network, and subscribe to the channel for more insights on coworking and community building!

📢 Follow Me on Social: Don't miss the Bernie magic! 

- LinkedIn: https://www.linkedin.com/in/berniejmitchell/

- X/Twitter: https://x.com/berniejmitchell

- Tiktok: https://www.tiktok.com/@berniejmitchell_

- Join 7K + people in the LinkedIn Coworking Group - https://www.linkedin.com/groups/33807/

🔔Boost your #coworking & #community building skills with my 2-min daily #email: https://berniejmitchell.com

#CoworkingCommunity #Communitybuilder #CommunityCohort #CoworkingGrowth #CommunityBuilding #CoworkingSpaces #CoworkingSupport #CommunityConnections #SmallBusinessSupport #CoworkingSuccess #coworking #communityisthekey #coworkinglondon #Collaboration #Entrepreneurship

*When you purchase a recommended resource via any of our affiliate links, we receive a very small commission at no extra cost to you. 

This helps us fulfil our mission to provide you with quality free education, content and guidance. 

🙏 Thank you.

Subscribe to Coworking Community Builder Daily on Soundwise

🔔Boost your #coworking & #community building skills with my 2-min daily #email: https://berniejmitchell.com

If you had to pick ONE marketing tool for your coworking community, it would have to be on an email list.

🔗 Links and Resources:

🛜 https://berniejmitchell.com

🎙️ https://coworkingvaluespodcast.substack.com

🎪 Luma: https://lu.ma/LondonCoworkingAssembly

🟢 Grammarly https://bit.ly/FreeMonthOfGrammarly

📚 Recommended Reading:

➡️ The Mom Test Book - https://amzn.to/3XBtdWr

➡️ Peter Block: Community: The Structure of Belonging - https://amzn.to/3XuBfR1

➡️ Will Guidara: Unreasonable Hospitality - https://amzn.to/3KWFgpH

➡️ Jon Alexander: Citizens: Why the Key to Fixing Everything Is All of Us - https://amzn.to/4cdhlye

💬 Join the Discussion: Leave your comments and questions below! 

We love hearing from you; it helps us make videos to help you.

👍 Like, Share, and Subscribe: Enjoyed the video? 

Give it a thumbs up, share it with your network, and subscribe to the channel for more insights on coworking and community building!

📢 Follow Me on Social: Don't miss the Bernie magic! 

LinkedIn: https://www.linkedin.com/in/berniejmitchell/

X/Twitter: https://x.com/berniejmitchell

Tiktok: https://www.tiktok.com/@berniejmitchell_

Join 7K + people in the LinkedIn Coworking Group - https://www.linkedin.com/groups/33807/

🔔Boost your #coworking & #community building skills with my 2-min daily #email: https://berniejmitchell.com

#CoworkingCommunity #Communitybuilder #CommunityCohort #CoworkingGrowth #CommunityBuilding #CoworkingSpaces #CoworkingSupport #CommunityConnections #SmallBusinessSupport #CoworkingSuccess #coworking #communityisthekey #coworkinglondon #Collaboration #Entrepreneurship

*When you purchase a recommended resource via any of our affiliate links, we receive a very small commission at no extra cost to you. 

This helps us fulfil our mission to provide you with quality free education, content and guidance. 

🙏 Thank you.

Subscribe to Coworking Community Builder Daily on Soundwise

🔔Boost your #coworking & #community building skills with my 2-min daily #email: https://berniejmitchell.com

So why is the coworking industry like the hospitality industry?

One thing we never talk about in our euphoria about coworking in the hospitality sector is that on the journey from Auguste Escoffier to Will Guidara, family-sized portions of the hospitality industry became utterly middle-of-the-road.

We love to talk about 'Boutique, B Corp and innovative spaces', but what about the other 73.6% of the market?

When I worked in hospitality, 'Casual dining' was the polite industry category.

(Grand culinary un-splendour lies in the category of a 'Casual dining destination store'.)

And if you were living in the UK in the 90s when eating out exploded, they would have been:

- Beefeater

- Berni Inn

- Harvester

- All Bar One

- Chili's

- TGI Fridays

- Pizza Hut

All in the middle of the road, like Celine Dion.

They satisfy everyone, all doing nearly the same thing but pretending to do something different.

When Tony Blair was at Number 10, I worked in at least four of those 'brands' on that list, and the same fridge lorry delivered the same food to nearly every restaurant.

A whole group of hotels and restaurant brands are in this category, but who will these folks be in the coworking industry?

What does the future hold for the coworking industry?

As a coworking space owner or operator, you've got to ask yourself this:

Are you a unique community workspace or a 'casual dining brand' for the masses?

Do you want to be the unique, personable, independent restaurant that stands out and is always in tune with people, or do you want to cater to the masses?

There is an ever-growing market for both, but as Ian Minor alluded to in his recent article on LinkedIn, you have to pick your lane. v

🔗 Links and Resources:

• 🛜 https://berniejmitchell.com

• 🎙️ https://coworkingvaluespodcast.substack.com

• 🎪 Luma: https://lu.ma/LondonCoworkingAssembly

• 🟢 Grammarly https://bit.ly/FreeMonthOfGrammarly

📚 Recommended Reading:

➡️ The Mom Test Book - https://amzn.to/3XBtdWr

➡️ Peter Block: Community: The Structure of Belonging - https://amzn.to/3XuBfR1

➡️ Will Guidara: Unreasonable Hospitality - https://amzn.to/3KWFgpH

➡️ Jon Alexander: Citizens: Why the Key to Fixing Everything Is All of Us - https://amzn.to/4cdhlye

💬 Join the Discussion: Leave your comments and questions below!

We love hearing from you; it helps us make videos to help you.

👍 Like, Share, and Subscribe: Enjoyed the video?

Give it a thumbs up, share it with your network, and subscribe to the channel for more insights on coworking and community building!

📢 Follow Me on Social: Don't miss the Bernie magic!

• LinkedIn: https://www.linkedin.com/in/berniejmitchell/

• X/Twitter: https://x.com/berniejmitchell

• Tiktok: https://www.tiktok.com/@berniejmitchell_

• Join 7K + people in the LinkedIn Coworking Group - https://www.linkedin.com/groups/33807/

🔔Boost your #coworking & #community building skills with my 2-min daily #email: https://berniejmitchell.com

#CoworkingCommunity #Communitybuilder #CommunityCohort #CoworkingGrowth #CommunityBuilding #CoworkingSpaces #CoworkingSupport #CommunityConnections #SmallBusinessSupport #CoworkingSuccess #coworking #communityisthekey #coworkinglondon #Collaboration #Entrepreneurship

*When you purchase a recommended resource via any of our affiliate links, we receive a very small commission at no extra cost to you.

This helps us fulfil our mission to provide you with quality free education, content and guidance.

🙏 Thank you.

Subscribe to Coworking Community Builder Daily on Soundwise

🔔Boost your #coworking & #community building skills with my 2-min daily #email: https://berniejmitchell.com

So, how many leads does your coworking space need to make a sale?

It depends on the size of your coworking space because the bigger it is, the more leads you need and the lower the conversion rate.

You probably need fewer leads than you think.

When you work out what that figure is, you can ask, how many leads I need to generate in my business each week to make sales?

I would argue very strongly that most people's minds are made up by the time they get in the building because the buyer journey happens online.

They'll decide by the end of their tour with you if they have any plans to commit.

They can self-select.

Making sales is pretty straightforward.

It's the lead generation you need to work on.

I remember when we ran our freelancer group in our coworking space in Euston.

We were all sitting around the table sweating about sales and marketing and how to get customers.

We went around the table and asked how many customers we could handle once.

For most of us—we were all single-person businesses—we only needed around four customers at a time.

However, we stressed needing as many customers as Trello or Coca-Cola to survive.

So, how many leads do you need for your coworking business or community to run at capacity?

It is less than you think.

How many seats do you have?

How many seats are making money this week?

How many seats are free?

Check this each week at the same time.

🔗 Links and Resources:

- 🛜 https://berniejmitchell.com

- 🎙️ https://coworkingvaluespodcast.substack.com

- 🎪 Luma: https://lu.ma/LondonCoworkingAssembly

- 🟢 Grammarly https://bit.ly/FreeMonthOfGrammarly

📚 Recommended Reading:

➡️ The Mom Test Book - https://amzn.to/3XBtdWr

➡️ Peter Block: Community: The Structure of Belonging - https://amzn.to/3XuBfR1

➡️ Will Guidara: Unreasonable Hospitality - https://amzn.to/3KWFgpH

➡️ Jon Alexander: Citizens: Why the Key to Fixing Everything Is All of Us - https://amzn.to/4cdhlye

💬 Join the Discussion: Leave your comments and questions below! 

We love hearing from you; it helps us make videos to help you.

👍 Like, Share, and Subscribe: Enjoyed the video? 

Give it a thumbs up, share it with your network, and subscribe to the channel for more insights on coworking and community building!

📢 Follow Me on Social: Don't miss the Bernie magic! 

- LinkedIn: https://www.linkedin.com/in/berniejmitchell/

- X/Twitter: https://x.com/berniejmitchell

- Tiktok: https://www.tiktok.com/@berniejmitchell_

- Join 7 K+ people in the LinkedIn Coworking Group - https://www.linkedin.com/groups/33807/

🔔Boost your #coworking & #community building skills with my 2-min daily #email: https://berniejmitchell.com

#CoworkingCommunity #Communitybuilder #CommunityCohort #CoworkingGrowth #CommunityBuilding #CoworkingSpaces #CoworkingSupport #CommunityConnections #SmallBusinessSupport #CoworkingSuccess #coworking #communityisthekey #coworkinglondon #Collaboration #Entrepreneurship

*When you purchase a recommended resource via any of our affiliate links, we receive a very small commission at no extra cost to you. 

This helps us fulfil our mission to provide you with quality free education, content and guidance. 

🙏 Thank you.

Subscribe to Coworking Community Builder Daily on Soundwise

🔔Boost your #coworking & #community building skills with my 2-min daily #email: https://berniejmitchell.com

Prioritising Values and Community Over Branding for Small-Town Coworking Spaces

So, I was talking to someone who wants to start a coworking space in their tiny village.

They were getting all wrapped up in the brand, identity, and marketing stuff like that.

In those types of situations, you need to get going.

It's where you quickly start a pop-up coworking space, you get some people together, and it grows.

Legend coworking communities like COWORKLISBOA and Indy Hall in Philadelphia started like this.

Many other spaces that are very locally focused started with some people getting around a table and doing stuff together.

People need to understand brand identity with values.

We talked about this in a podcast I did with Sir Caleb Parker the other day.

Your brand is what you stand for.

Because, like my friend Chuck D said, if you stand for nothing, you'll fall for anything.

And that is vitally important, particularly in a very intimate, rural, close-knit village setting.

Being all big and shiny, hiring Felix Baumgartner to do Space jumps for you and everything like that is for big brands.

Your brand needs to be very personal, connected and relatable.

🔗 Links and Resources:

- 🛜 https://berniejmitchell.com

- 🎙️ https://coworkingvaluespodcast.substack.com

- 🎪 Luma: https://lu.ma/LondonCoworkingAssembly

- 🟢 Grammarly https://bit.ly/FreeMonthOfGrammarly

📚 Recommended Reading:

➡️ The Mom Test Book - https://amzn.to/3XBtdWr

➡️ Peter Block: Community: The Structure of Belonging - https://amzn.to/3XuBfR1

➡️ Will Guidara: Unreasonable Hospitality - https://amzn.to/3KWFgpH

➡️ Jon Alexander: Citizens: Why the Key to Fixing Everything Is All of Us - https://amzn.to/4cdhlye

💬 Join the Discussion: Leave your comments and questions below! 

We love hearing from you; it helps us make videos to help you.

👍 Like, Share, and Subscribe: Enjoyed the video? 

Give it a thumbs up, share it with your network, and subscribe to the channel for more insights on coworking and community building!

📢 Follow Me on Social: Don't miss the Bernie magic! 

- LinkedIn: https://www.linkedin.com/in/berniejmitchell/

- X/Twitter: https://x.com/berniejmitchell

- Tiktok: https://www.tiktok.com/@berniejmitchell_

- Join 7K + people in the LinkedIn Coworking Group - https://www.linkedin.com/groups/33807/

🔔Boost your #coworking & #community building skills with my 2-min daily #email: https://berniejmitchell.com

#CoworkingCommunity #Communitybuilder #CommunityCohort #CoworkingGrowth #CommunityBuilding #CoworkingSpaces #CoworkingSupport #CommunityConnections #SmallBusinessSupport #CoworkingSuccess #coworking #communityisthekey #coworkinglondon #Collaboration #Entrepreneurship #rural #ruraleconomy

*When you purchase a recommended resource via any of our affiliate links, we receive a very small commission at no extra cost to you. 

This helps us fulfil our mission to provide you with quality free education, content and guidance. 

🙏 Thank you.

Subscribe to Coworking Community Builder Daily on Soundwise

🔔Boost your #coworking & #community building skills with my 2-min daily #email: https://berniejmitchell.com

That sustainability word.

It is one of the core coworking values. In a recent Coworking Values Podcast with Dina Sierralta, we discussed how the German Coworking Federation has adopted the 'sustainability' word and value for the year.

Sustainability goes beyond crowd-pleasing, marketing gimmicks, and B-Corp green talk.

Sustainability has many facets, and here are three straightforward ways to approach it; all of them are important.

1. 🌍 Going Green:

It's not just about slapping some green paint on the walls and calling it a day.

We're talking about severe eco-friendly action here.

You know - climate change and all that.

We're on it with recycling, energy efficiency, and everything that makes our spaces not just places to work but places that work for the planet.

2. 💰 Does the Math Work?

Here's the real talk—economic sustainability.

Is your business model solid?

Can you keep those doors open forever and ever?

It's about ensuring we're not just scraping by but thriving.

Can we still be here, making a profit, in a year?

3. 🧘‍♂️ Member Well-being:

Let's not forget the backbone of our spaces—the community.

Are you building a place where people feel good and want to stick around?

You know it's easier to keep a member than to keep finding new ones.

Head to the Coworking Values Podcast to hear recent episodes on Sustainability with Tracy Wilson and Dina Sierralta.

For the revenue "Sustainability", check out our new track with Virtual Headquarters - the latest are ones with Connor DeLaney and Claire Carpenter - and I'm after Lyndsay Cambridge for one, too! 💚

For 'being human' Tony Bacigalupo talks with folks like Jon Alexander, Chauntelle Lewis as part of our The Belongfulness Project track.

🔗 Links and Resources:

- 🛜 https://berniejmitchell.com

- 🎙️ https://coworkingvaluespodcast.substack.com

- 🎪 Luma: https://lu.ma/LondonCoworkingAssembly

- 🟢 Grammarly https://bit.ly/FreeMonthOfGrammarly

📚 Recommended Reading:

➡️ The Mom Test Book - https://amzn.to/3XBtdWr

➡️ Peter Block: Community: The Structure of Belonging - https://amzn.to/3XuBfR1

➡️ Will Guidara: Unreasonable Hospitality - https://amzn.to/3KWFgpH

➡️ Jon Alexander: Citizens: Why the Key to Fixing Everything Is All of Us - https://amzn.to/4cdhlye

💬 Join the Discussion: Leave your comments and questions below! 

We love hearing from you; it helps us make videos to help you.

👍 Like, Share, and Subscribe: Enjoyed the video? 

Give it a thumbs up, share it with your network, and subscribe to the channel for more insights on coworking and community building!

📢 Follow Me on Social: Don't miss the Bernie magic! 

- LinkedIn: https://www.linkedin.com/in/berniejmitchell/

- X/Twitter: https://x.com/berniejmitchell

- Tiktok: https://www.tiktok.com/@berniejmitchell_

- Join 7K + people in the LinkedIn Coworking Group - https://www.linkedin.com/groups/33807/

🔔Boost your #coworking & #community building skills with my 2-min daily #email: https://berniejmitchell.com

#CoworkingCommunity #Communitybuilder #CommunityCohort #CoworkingGrowth #CommunityBuilding #CoworkingSpaces #CoworkingSupport #CommunityConnections #SmallBusinessSupport #CoworkingSuccess #coworking #communityisthekey #coworkinglondon #Collaboration #Entrepreneurship

*When you purchase a recommended resource via any of our affiliate links, we receive a very small commission at no extra cost to you. 

This helps us fulfil our mission to provide you with quality free education, content and guidance. 

🙏 Thank you.

Subscribe to Coworking Community Builder Daily on Soundwise

🔔Boost your #coworking & #community building skills with my 2-min daily #email: https://berniejmitchell.com

If you had to pick one marketing tactic to implement for your business or community, it would be to have an email newsletter.

An email newsletter sent regularly is the most powerful thing you can do.

By dedicating time to craft your newsletter, you gain a deeper understanding of your business, keeping you informed and in control.

You have to write it; you have to think about who am I writing this to.

What would I say if they were standing in front of me?

So, say you have four things in your newsletter. You send the newsletter to many people, then you can break that content down and put it on the internet in other places, like YouTube and social media.

When you do this repeatedly, people will start to connect with who you are.

Remember, your newsletter is not just a platform for offers.

It's a killer strategic tool for turning your audience into a community.

So many people say 10% off if you book by the end of the day.

In other words, they only email when they are desperate or want something.

Consistently sending an email newsletter is one of the best things you can do for your business.

🔗 Links and Resources:

- 🛜 https://berniejmitchell.com

- 🎙️ https://coworkingvaluespodcast.substack.com

- 🎪 Luma: https://lu.ma/LondonCoworkingAssembly

- 🟢 Grammarly https://bit.ly/FreeMonthOfGrammarly

📚 Recommended Reading:

➡️ The Mom Test Book - https://amzn.to/3XBtdWr

➡️ Peter Block: Community: The Structure of Belonging - https://amzn.to/3XuBfR1

➡️ Will Guidara: Unreasonable Hospitality - https://amzn.to/3KWFgpH

➡️ Jon Alexander: Citizens: Why the Key to Fixing Everything Is All of Us - https://amzn.to/4cdhlye

💬 Join the Discussion: Leave your comments and questions below! 

We love hearing from you; it helps us make videos to help you.

👍 Like, Share, and Subscribe: Enjoyed the video? 

Give it a thumbs up, share it with your network, and subscribe to the channel for more insights on coworking and community building!

📢 Follow Me on Social: Don't miss the Bernie magic! 

- LinkedIn: https://www.linkedin.com/in/berniejmitchell/

- X/Twitter: https://x.com/berniejmitchell

- Tiktok: https://www.tiktok.com/@berniejmitchell_

- Join 7K + people in the LinkedIn Coworking Group - https://www.linkedin.com/groups/33807/

🔔Boost your #coworking & #community building skills with my 2-min daily #email: https://berniejmitchell.com

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How do you attract new members to your coworking space?

One of the simplest things to do is to have what @michaelport calls an "Always come to event."

So instead of saying:

"Yeah, pop in some time!"

You say, "We have this writing club on Wednesday."

Or

We have this community lunch every Tuesday; come and say hello!

It works because you're inviting people to a time-limited event.

It's risk-free.

If they're there for an hour or two, they know they can get in and out and don't need to make any weird exit excuses.

So then you have something simple and quick to say to people.

Here's the link.

Come and book, and meet me there - all the details are on the link.

Always come to this whenever you are nearby.

You'll meet some great people every time you come.

It's always on, same time, every week, every month.

It's a recurring event.

It's easy for you to remember.

It's easy for your members to remember.

It's easy for the people who might or may not come to remember.

Also, as a community manager, you can make a time box on your schedule for when a group of people will be in your space.

It's better to have ten people come to see the space and connect in one go than ten people for ten random viewings.

Remember, you must tell people about 27 times you have an event before they press a button to book.

(Well, something like that!)

🔗 Links and Resources:

- 🛜 https://berniejmitchell.com

- 🎙️ https://coworkingvaluespodcast.substack.com

- 🎪 Luma: https://lu.ma/LondonCoworkingAssembly

- 🟢 Grammarly https://bit.ly/FreeMonthOfGrammarly

📚 Recommended Reading:

➡️ The Mom Test Book - https://amzn.to/3XBtdWr

➡️ Peter Block: Community: The Structure of Belonging - https://amzn.to/3XuBfR1

➡️ Will Guidara: Unreasonable Hospitality - https://amzn.to/3KWFgpH

➡️ Jon Alexander: Citizens: Why the Key to Fixing Everything Is All of Us - https://amzn.to/4cdhlye

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Give it a thumbs up, share it with your network, and subscribe to the channel for more insights on coworking and community building!

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- Join 7K + people in the LinkedIn Coworking Group - https://www.linkedin.com/groups/33807/

🔔Boost your #coworking & #community building skills with my 2-min daily #email: https://berniejmitchell.com

#CoworkingCommunity #Communitybuilder #CommunityCohort #CoworkingGrowth #CommunityBuilding #CoworkingSpaces #CoworkingSupport #CommunityConnections #SmallBusinessSupport #CoworkingSuccess #coworking #communityisthekey #coworkinglondon #Collaboration #Entrepreneurship #eventprofs

*When you purchase a recommended resource via any of our affiliate links, we receive a very small commission at no extra cost to you. 

This helps us fulfil our mission to provide you with quality free education, content and guidance. 

🙏 Thank you.

Subscribe to Coworking Community Builder Daily on Soundwise