Wedding Business Solutions

CP Heda - Pivot from WWE to Weddings & Events


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CP Heda - Pivot from WWE to Weddings & Events

How are you enhancing guest experiences at your events? Are you leveraging the latest technology to captivate and engage your audience? In this episode, CP Heda describes a new product that mimics the excitement of a sports arena jumbotron, while exploring how new innovations can transform your event's appeal. Discover how to keep your events dynamic with slideshows and live feeds, and learn the secrets of content management using AI to ensure a flawless presentation.

Listen to this new episode for innovative ideas on maximizing guest engagement and creating unforgettable event memories.

Listeners to the Wedding Business Solutions podcast will get 15% off. Make sure you use this link and code!

Alan’s Special Coupon: FRIENDSOFF15

https://www.esstart.com/?ref=alanberg


About CP:

From weddings to corporate parties to birthdays and beyond, Esstart seeks to bring event guests together and enhance entertainment with thoughtful, all-inclusive technology. Their first product, Instant Spotlight, was an interactive photo wall where event guests can upload photos to in real time—the first ever of its kind. Other products offered include Storybook - a digital guest book, Seating Genie - an interactive digital seating chart, Crossfader - a song request app and Camera-roll - an event photo collection app. Esstart plans to release many more experiential activities for events on their platform.

Esstart platform maximizes engagement while minimizing technical challenges with easy setup, no-download app, AI content moderation and a wide array of customization options makes it perfect for every occasion. Scan the QR code and go!

After a decade leading critical technology systems for WWE and with personal experience as a Bollywood music DJ and live event photographer, Chetanprakash “CP” Heda set out on a mission: to end boring events. That’s when he founded Esstart, the innovative experiential platform with the mission to use technology to make events more interactive, memorable, and inclusive. 

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I'm Alan Berg. Thanks for listening. If you have any questions about this or if you'd like to suggest other topics for "The Wedding Business Solutions Podcast" please let me know. My email is [email protected]. Look forward to seeing you on the next episode. Thanks.

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©2025 Wedding Business Solutions LLC & AlanBerg.com

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Wedding Business SolutionsBy Alan Berg, CSP, Global Speaking Fellow

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