Wood floor Matt Garcia is a third-generation pro who started from scratch after moving from his native California to Texas. Matt talks with host Stephen Diggins about how, even though he’s far from a major population center, he’s built a high-end business and also opened a thriving showroom. They also discuss how Matt has focused on creating the right company culture that attracts employees and on networking in the wood flooring industry to build his skills both as a craftsman and a business person.