Path for Growth with Alex Judd

Creating and Executing a Strategic Plan


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Information isn’t the gap between failure and success—action is. Path for Growth’s 1-on-1 coaching helps you create a plan and execute on what matters most for your business. Apply today at pathforgrowth.com/coaching.


Effective strategic planning is not a one-time event, it’s a sustainable rhythm you need to establish if you want to see healthy growth. In this episode, Alex talks with Path for Growth Coach Matt Aiken about creating and executing a strategic plan. They discuss 4 pillars of strategic planning and two consistent rhythms to start implementing with your team. Make sure to catch up on our other episodes on strategic planning if you haven’t already!


Episode Recap:

  • Today Path for Growth Coach Matt Aiken is joining us to talk about creating a strategy (0:44)
  • How do you find time to ponder? (4:33)
  • Tactical vs. strategic work: What’s the difference? (7:30)
  • Strategy is not an event, it's a sustainable rhythm (11:10)
  • Pillar #1: Mission and values are your organization’s foundation (13:18)
  • Pillar #2: A “GWC” leadership team (18:47)
  • Pillar #3: Financial health and financial fuel (25:55)
  • Pillar #4: Vision (33:32)
  • Rhythm #1: A quarterly cadence for evaluation and prioritization (40:55)
  • Rhythm #2: A weekly cadence for accountability and execution (46:45)
  • Next steps for you and your team (49:33)

  • Resources:

    Follow the podcast on Apple or Spotify

    Sign Up for Our Weekly Growth Guide

    Try Path for Growth 1on1 Coaching Free for 14 Days

    Download the Free Reading Guide


    Connect with our Founder Alex Judd on LinkedIn and Instagram


    If you’re ready to move beyond just gathering information and start executing on what truly matters, Path for Growth’s 1-on-1 coaching can help. Apply now at pathforgrowth.com/coaching.

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