We have often discussed the correlation between innovation and digital transformation, and the positive impact on consumer satisfaction, investment in advanced technology, the presence of top management support and the positive impact on revenues. But, while technology may enable the disruption required, it is often the application of existing technology in new ways that disrupts an industry. Finally, while disruption is not always fast, it is the lack of reaction to disruption that catches incumbents flat footed.

 

We are very fortunate to have Charlene Li on the show today. Charlene is the founder and senior fellow at Altimeter, a Prophet company. She is the author of six books, including the New York Times bestseller 'Open Leadership', and co-author of the book 'Goundswell'. Her latest book, 'The Disruption Mindset' is the culmination of years of research and experiences in the field helping leaders and organizations transform.

 

On this episode, you will learn the secret of successful disruption, the importance of deep-dive research, the qualities of a disruptive leader, how to change existing cultures and where to start.