Cut To The Chase

Here it is, the last episode of 2022, and what a year it's been. We've survived, we've still made a dollar and we can only look towards 2023 with enthusiasm and excitement while we reflect on the year professionally and personally, and NOT mention the Property Market.Plus Diego talks about his Kickstart Event set for January, where he'll be sharing insights and his business plans for the coming year, don't miss it!

So, what happens when Diego ends up in Covid isolation with 53 listings and only a few weeks to Christmas?It was time to face the uncomfortable truth which led to a very important email, sent to every vendor, informing them that with interest rate rises property values are going drop, and if they don't sell now they could be regretting it in two months.Make sure you listen to find out what the results of the email were...

In this week's episode, Diego mostly keeps quiet due to losing his voice so Aaron steps up to talk about expired listings and offers some great tips on how to help win this business.

When you ask a buyer what they think your listing is worth and you have to pass that on to the vendor their reaction is not always positive! This can be tricky especially because buyers are rarely truthful, they often lowball their feedback as it's in their best interests. We recommend using the most recent comparables available, this is where you'll find the most accurate reflection of what a property is worth. When the offers come in and they're close to what those recent properties so...

Let's talk about standing out from the crowd with your marketing. We know there are thousands of listings out there so just using the same old headlines and the same old bullet points is not going to get your property noticed. We give you some examples of where to find the unique selling points of a property, some headline ideas, and even a pretty sneaky copywriting tip!

It's episode 56 and we're talking about developing a strategy for this last sprint to the end of the year. Navigating the silly season can be difficult with all the parties and events but you don't want to let them be a distraction or derail your focus and energy with hangovers! Have a plan, pick and choose which events you are going to drink at or make sure you arrive early and leave early, be courteous and try to stay off the tequila!Other agents may say that it's quiet coming into the summ...

This week we're talking about how you present yourself to the world, most of us work for an agency with particular brand standards (which are important) but sometimes you've got to think outside of the box and don't take yourself too seriously! Have fun and present yourself as a person before a real estate agent, most potential vendors aren't looking for the most serious agent in the office and there are plenty of places where you can show your unique personality... listen to this episod...

What do you do after you sell a property? Flyers, Just Sold DLEs, door knock? Let’s talk about how you can create valuable conversations with potential vendors, buyers and a possible listing opportunity.Utilise all those buyers details you gather into your database through inquiries, viewings, and open homes and when you sell a listing you touch base with them, to let them know what it sold for. In that same conversation, you can tell them about another listing you have, even if its not on th...

This week we're talking about fatigue, whether it's buyers, vendors or just deal fatigue we're all feeling it in this tougher market. The negativity that comes from when offers fall over can have a detrimental effect on vendors and even on us as agents, so how can we combat those feelings? Check out the episode to find out.

Let's talk about the importance of personal branding. In the busy real estate space you need to be a specialist and not a generalist, express what makes you unique, whether it's your previous career or experience, or perhaps it's your hobbies and passions.Even under the umbrella of the agency that you work for, how do you differentiate yourself from the other agencies or even just from the agents in your own office? Try to be creative but not cheesy (unless you're Diego) but being courageous ...