DEALER TALK

“Imagine what sales would be like if nobody had to choose which side of the gray line to be on, and everybody was just ethical. What would we all be doing as it would completely shift the industry in such a positive manner? We should definitely be focusing on that trajectory.” -Charity Ann

Season 8 Special Episode: Women in Automotive Podcasting shares the experiences of Kaylee Felio, Elena Ciccotelli, Charity Dunning, and Charity

Vendor Partners

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📞 Connect:

Kaylee Felio: The Parts Girl Podcast

Elena Ciccotelli: EV’s for Everyone

Charity Dunning: What the Fixed-Ops

⏰ Highlights:

00:00 Introduction

04:34 Managing a Career and a Podcast

13:40 How Do We Bring People to the Automotive Industry

21:10 Professionalism and Recruitment

28:35 What the Consumer Wants

35:30 Using AI’s to Help in Podcasting

43:00 EV Conspiracy Theories

47:50 Next Five Years

Subscribe to My Channel:

https://www.youtube.com/channel/UCFzze5QDo48HAS2K1kc83Tg?view_as=subscriber

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“How many times have you gone to the desk and, for not having a signature on the paper, they throw the paper at your face. You're going to tell me that if you're really bought into creating customer experience and doing things differently, you're not going to get your managers to fall in line? Bull shit.” -Herb Anderson

Bill Elizondo is back. His experience in the BHPH industry goes back more than 30 years. Currently serving as a NIADA 20 Group Moderator, Bill offers insights on strategic growth and development and explains the importance of joining a Group. Whether you are a franchised dealer, an independent, or a BHPH, find out why and how 20 Groups can change your life.

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📞Calldrip. https://rb.gy/h0fwta

📱RunMyLease. https://rb.gy/av9bvf

📞 Connect:

LinkedIn: https://www.linkedin.com/company/national-independent-automobile-dealers-association/

Facebook: https://www.facebook.com/NationalIndependentAutomobileDealersAssociation/

YouTube: https://www.youtube.com/channel/UCwhk-6tS5PDMOpGDkxGMd_g

00:00 Introduction

04:00 Woah, Did You Just Swear?

17:50 New SWAG

20:00 Automotive News

30:00 Bill Elizondo

40:35 Don’t Be Afraid of the 20 Group

49:00 The Power of Your Peers

54:30 Next Five

Years Subscribe to My Channel: https://www.youtube.com/channel/UCFzze5QDo48HAS2K1kc83Tg?view_as=subscriber

“Competition makes everybody better. It forces everyone to step up their game and ultimately the consumer benefits.” -Herb Anderson. Join us for a conversation with NIADA’s President of the Board Scott Allen as we discuss the current and projected state of the Buy-Here-Pay-Here automotive space. Scott is sought after for his expertise and insight into the Independent Automobile industry as well as his small business acumen.

Vendor Partners

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📞Calldrip.

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📞 Connect:

LinkedIn: https://www.linkedin.com/company/national-independent-automobile-dealers-association/

Instagram: @_niada

Facebook: https://www.facebook.com/NationalIndependentAutomobileDealersAssociation/ https://www.facebook.com/groups/1056971047680050

https://www.facebook.com/BHPHInfo

Twitter: @_niada

YouTube: https://www.youtube.com/channel/UCwhk-6tS5PDMOpGDkxGMd_g

⏰ Highlights:

00:00 Introduction

6:50 Automotive News

10:00 Jury Duty

27:30 Scott Allen

35:00 NIADA Certified

44:00 Community Involvement

52:30 Next Five Years

Subscribe to My Channel:

https://www.youtube.com/channel/UCFzze5QDo48HAS2K1kc83Tg?view_as=subscriber

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Thank you for tuning in, and as usual, we will TALK later!

The State of Automotive with NIADA “Automotive customers are being pushed down the credit funnel. If they could qualify on the retail side with a 650-680, now that paper is being turned away, so they have to go with the Independent or the buy-here-pay-here sector.” -Herb Anderson Collectively, the NIADA moderators — Ben Goodman, Bill Elizondo, and Ed Curry — bring more than 100 years of experience to the table, working on almost every level of the car business.

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Instagram: @_niada

Facebook: https://www.facebook.com/NationalIndependentAutomobileDealersAssociation/

YouTube: https://www.youtube.com/channel/UCwhk-6tS5PDMOpGDkxGMd_g

00:00 Introduction

13:30 Shifting Your Marketing Strategy

29:30 Delinquency on the Rise

34:30 Comfort Levels

1:13:30 Next Five Years

Subscribe to My Channel: https://www.youtube.com/channel/UCFzze5QDo48HAS2K1kc83Tg?view_as=subscriber

Welcome to our first EVER bi-lingual DealerTalk episode. English starts at 7:00 minutes. If you want to follow along join us on YouTube.

Boris Lopez is an internationally experienced automotive professional with over 20 years of experience. His impressive resume illustrates his skills in negotiation, business planning, management, and marketing strategies. Boris is a graduate of the NADA Academy and the Harvard University Continuing Education Program. He was featured in the 2020 Automotive News 40 under 40.

Vendor Partners

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📞Connect:

Instagram: @borislopezd

Facebook: https://www.facebook.com/profile.php?id=707827133

LinkedIn: https://www.linkedin.com/in/boris-lopez-ab4a2a60

⏰Highlights:

00:00 Introduction

07:00 English Starts Here

27:50 Dealers Patting Themselves on the Back

34:30 Acquiring Inventory

46:30 Next Five Years

Subscribe to My Channel:

https://www.youtube.com/channel/UCFzze5QDo48HAS2K1kc83Tg?view_as=subscriber

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“Having this network and support is amazing and what is the biggest win for NIADA.” -Mikael K Charity discusses automotive marketing with Dream Team Media Company's founder and Operations Director, Kendra Brown, and National Independent Automobile Dealers Association - NIADA Marketing Directors, Troy Scheer, and Mikael Kourinian.

Vendor Partners 

👓Foureyes.io https://rb.gy/iuoo6n 

🚙FIXEDOPS DIGITAL. https://rb.gy/z9ujzp 

🎥Covideo. https://rb.gy/uflllw 

📞Calldrip. https://rb.gy/h0fwta 

📱RunMyLease. https://rb.gy/av9bvf 

📞 Connect: https://www.linkedin.com/company/dream-team-media-company https://www.facebook.com/dream.team.media.co https://www.instagram.com/dream.team.media.co/

⏰ Highlights: 

00:00 Introduction 

05:00 Secret Shop 

15:00 Meet the Guests 

26:00 Marketing Directors 

35:00 What NIADA Brings 

45:00 Next Five Years 

Subscribe to My Channel: https://www.youtube.com/channel/UCFzze5QDo48HAS2K1kc83Tg?view_as=subscriber

 Follow the podcast here: https://itunes.apple.com/us/podcast/dealer-talk/id1425674535?mt=2

Thank you for tuning in, and as usual, we will TALK later!

"You can go back over all the different economic downturns and challenges that we've had, yet auto dealers always find a way to survive and come out smelling like roses right because of the innovators the entrepreneurs."  -Jeremy Beck

Beck is an automotive executive with 25 years of industry experience. His resume includes roles with rural, small-town dealerships with BHPH operations to working with some of the largest automotive dealer groups in the country. Beck also spent 10 years working for F&I providers in streamlining their dealer support, training and development, process and procedures, and go-to-market strategy. Most recently, he was the Vice President of Sales and Field Operations for one of the largest F&I product providers servicing the independent dealer community.

Since joining NIADA, he’s worked to develop and implement a strategy for Dealer Education, 20 Groups, Research, and Industry Insights and Events.

Independent dealers are the backbone of our industry, says Beck. They drive volume, growth, and innovation, and adapt to ever-changing landscapes better than any other part of our industry. I’m excited to join the executive team at NIADA and help provide our members an association that is dedicated to their future. NIADA’s mission of Meet, Learn, Profit, and Grow are aspects to which I have dedicated my entire career.

News:

Kate Winslet CAN hold her breath for 7 minutes:

https://www.snopes.com/fact-check/kate-winslet-breath-underwater/

Vehicle Gross:

https://www.dalepollak.com/2023/01/an-ongoing-gross-deception-thats-growing-moving-cars-between-stores/

Used Car Price Index:

https://www.autoremarketing.com/wholesale/historic-drop-manheim-used-car-price-index-ends-3-years-volatility

https://www.autofinancenews.net/allposts/risk-management/manheim-price-index-posts-largest-yoy-decline-in-history/

Australian quarantine:

https://www.drive.com.au/news/three-of-australias-top-five-car-brands-hit-by-new-quarantine-delays/

Toyota Emissions Goals:

https://lasvegassun.com/news/2023/jan/12/toyota-pushes-zero-emission-goals-by-converting-ol/

Highlights: 

00:00 Introduction

05:18 Glitter?

14:03 Preparing for Carvana

25:50 Jeremy Beck

55:10 Next Five Years

Subscribe to My Channel:

https://www.youtube.com/channel/UCFzze5QDo48HAS2K1kc83Tg?view_as=subscriber

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“There hasn't ever been a better-used car market, and Carvana failed to make money. They failed to truly improve.”

Steve is the author of Ridiculously Simple Sales Management and Assumptive Selling; as well as a respected automotive industry veteran and founder of Stauning Solutions Group – a leading training & consulting. Steve served in various automotive leadership roles, including as the Asbury Automotive Group’s Director of eCommerce, the Director of the Web Solutions Division of Reynolds & Reynolds, and as the General Manager of Dealer Web Services for Dominion’s Dealer Specialties.

The article cited in this episode is here:

https://askthemanager.com/2017/04/why-carvana-will-fail-and-how-they-might-succeed/#.Y-_cNnbMK3C

📞 Connect:

https://twitter.com/SteveStauning

https://www.linkedin.com/in/sstauning/

https://www.youtube.com/@SalesTrainer

Vendor Partners

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⏰Highlights:

00:00 Introduction

18:45 Digital Retailing

24:25 Carvana Dealerships?

32:21 ADESA

55:22 Next Five Years

Subscribe to My Channel:

https://www.youtube.com/channel/UCFzze5QDo48HAS2K1kc83Tg?view_as=subscriber

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Follow the podcast here:

https://itunes.apple.com/us/podcast/dealer-talk/id1425674535?mt=2

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Thank you for tuning in, and as usual, we will TALK later!

The NIADA understands that in the automotive] industry, we need to be prepared for the unexpected and make sure that we can pivot before it's too late and adapt to a changing market. -Melanie Wilson

As Interim CEO for NIADA, Melanie is responsible for the overall Association, implementing the strategic plan, and supervising all staff, operations, administration, accounting, and finance. Boards and Committee responsibilities: NIADA Board of Directors, NIADA Foundation Board, NIADA Services Board, Foundation Board, Finance Committee, and Past Presidents.

Reach NIADA:

LinkedIn: https://www.linkedin.com/company/national-independent-automobile-dealers-association/

Instagram: @_niada

Facebook:

https://www.facebook.com/NationalIndependentAutomobileDealersAssociation/

https://www.facebook.com/groups/1056971047680050

https://www.facebook.com/BHPHInfo

Twitter: @_niada

YouTube: https://www.youtube.com/channel/UCwhk-6tS5PDMOpGDkxGMd_g

Welcome to Season 8!

⏰Highlights:

00:00 Welcome to Season 8!

03:20 NIADA

06:12 Melanie Wilson

16:54 Engaging  With the Consumer

23:58 The Powerhouse Team

34:41 Next 5 Years

Subscribe to My Channel:

https://www.youtube.com/channel/UCFzze5QDo48HAS2K1kc83Tg?view_as=subscriber

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Follow the podcast here: https://itunes.apple.com/us/podcast/dealer-talk/id1425674535?mt=2

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Learn what is up for Season 8 and welcome our guest, George Nenni. It’s been a full podcast season with Charity as Co-Host, and Herb has bombs to drop on our Season Finale. Don’t miss a minute.

George is the founder of Generations Digital, a technology marketing analytics firm that empowers car dealers to eliminate advertising waste and maximize their marketing dollars. He is the author of A Car Dealer’s Guide to Google Analytics 4, A Car Dealers’ Guide to Digital Marketing, and A Car Dealer's Guide to Google Business Profile, all available on Amazon.

Thank you all for an incredible season of learning and growth. We are excited for what is to come!

News:

📌🗞️Monthly Payments on the Rise

shorturl.at/eprWX

📌🗞️Autonomous Vehicle Legality Per State

shorturl.at/iR179

📌🗞️Shoot Out in Mexico

shorturl.at/fgiH0

Links:

✍🏼 Dealer Play Book: Brian Pasch

shorturl.at/atEY8

✍🏼 Hidden Brain Episode: The Influence You Have

shorturl.at/fxyJW

🛒 Fill-a-Cart

dealertalk.io/fill-a-cart/

Vendor Partners

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📞 Connect:

George Nenni

Book: Car Dealers Guide to Google Analytics: shorturl.at/nR136

LinkedIn: https://www.linkedin.com/in/georgenenni/

Facebook: https://www.facebook.com/georgenenni

Twitter: @georgenenni

⏰ Highlights:

00:00 Introduction

01:21 LOTR? on Dealer Talk?

20:00 Herb’s Big Announcement

25:25 Automotive News

48:00 George Nenni

58:00 Preserving Analytical YOY Data

34:55 The Value of Social Media

38:20 The Small Things You Can Do

01:22:00 Next Five Years

Subscribe to My Channel:

https://www.youtube.com/channel/UCFzz...

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Follow the podcast here:

https://itunes.apple.com/us/podcast/d...

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Thank you for tuning in, and as usual, we will TALK later!