CPG Week by BevNET & Nosh

Deceptive Labeling & Class Action Lawsuits


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In this episode:

On CPG Week, the podcast team talks about a number of lawsuits across food and beverage including another chapter in the PB&J wars and a couple deceptive labeling complaints for growing brands.

Nosh managing editor Monica Watrous kicked off the episode highlighting her hometown football team's star athletes' various food and beverage brands. The podcast hosts go on to talk about the bubbling battle between J.M. Smucker's Uncrustables brand and emerging competitor Chubby Snacks. Then, senior reporter Lukas Southard explains why a three-year-old class action lawsuit against Flowers Foods' Dave's Killer Bread is back in the news, before the team discusses the latest lawsuit to hit better-for-you soda brand Poppi.

Show Highlights:

0:30 - Starting with the Kelce brothers' Garage Beer brand and moving onto their "Kelce Mix" cereal in partnership with General Mills, the group talked about athlete-endorsed food and beverage and why electrolytes might not belong in RTD coffee.

4:00 - The team discusses the most recent lawsuit from J.M. Smucker aimed at Chubby Snacks and why it relates to "healthy" food labeling.

10:00 - Lukas explains what is happening with a multiyear class action lawsuit against Dave's Killer Bread's protein claims and why there seems to be more of these types of cases being brought against CPG brands. Hint: There's one law firm throwing a lot of fuel on the fire.

12:15 - Brad relates this all to soda maker Poppi's multiple deceptive labeling lawsuits leading to a discussion about how much these various lawsuits relate to the products' perceived health benefits and how much that is driving sales.

About the CPG Week

CPG Week is the podcast that explores the latest happenings in the consumer packaged goods industry. Join our seasoned reporting team as they dish out the week's stories in quick, easy-to-digest episodes. Catch up on the top headlines of the week, dive into exclusive insights with the BevNET and Nosh teams, and set yourself up to make more informed business decisions. Tune in to stay up-to-date on the latest developments in the dynamic world of packaged food and beverage.

New episodes are released every week. Send us comments and suggestions anytime to [email protected].

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