Masters of Moments

Developing Culture in an $8.5 Billion Organization - Rob Lowe - Co-CEO of Lowe Enterprises [Replay]


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As Co-CEO, Rob Lowe focuses on operations both at the corporate level and across its real estate activities.  Additionally, Rob and Mike co-chair the firm’s wholly-owned hospitality affiliate, CoralTree Hospitality Group. He is a past Trustee and President of the Palisades Presbyterian Church, is currently on the Board of Managers at the Palisades-Malibu YMCA and is an active member of Urban Land Institute. 


On this episode, Jake and Rob discuss:

  • How Lowe was able to build such a massive organization
  • Converting Office to Residential
  • Developing Hotel Properties
  • Incentivizing teams and developing culture
  • Links:

    Lowe - Beyond Buildings

    Rob on LinkedIn

    CoralTree Hospitality

    Ivy Station in Culver City, CA

    Terranea Resort in Palos Verdes, CA

    La Coorniche Hotel, France

    Connect & Invest with Jake:

    Follow Jake on Twitter

    Take the Hospitality Investing Masterclass

    Learn How to Invest with DoveHill


    Topics:

    (00:00:00) - Intro

    (00:02:36) - How did Lowe build such a massive footprint?

    (00:10:04) - What were some early insights you had on the importance of people and place?

    (00:14:23) - What are your thoughts on Office as an asset class?

    (00:16:25) - Are you looking to convert any of your Office buildings?

    (00:18:46) - What are some things you look for when determining if you can convert an Office to Residential?

    (00:20:32) - Have you ever considered getting Hotel, Office, and Resi within one building?

    (00:22:58) - How do your local teams integrate into the larger organization?

    (00:24:02) - How do you capitalize your deals?

    (00:25:06) - What’s been your experience working with your brother and how did you end up in the business?

    (00:28:06) - Did you have any hotel experience before you stepped into the role?

    (00:29:16) - Is developing hotels in today’s market more difficult?

    (00:32:41) - Do you prefer to buy assets from a bank or to develop from the ground up?

    (00:33:18) - Developing the Terranea hotel in California

    (00:49:27) - How did you approach F&B at the property?

    (00:51:02) - Thoughts on entitlement

    (00:52:27) - How did Destination Collective come about?

    (01:02:06) - Would you consider buying management companies with your new company?

    (01:03:58) - What contracts are you looking for right now?

    (01:05:20) - How do you think about incentivizing?

    (01:08:45) - How much time do you spend developing culture?

    (01:11:14) - What is your favorite hotel?

    ...more
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    Masters of MomentsBy Jake Wurzak

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