The CMO Podcast

Diego Scotti (Verizon) | Collecting Experiences, Not Titles


Listen Later

You could call it serendipitous that Diego Scotti would one day end up as VP of Global Advertising and Brand Management for American Express. As a child, AMEX quite literally saved him and his family during a trip abroad after they lost their passports – but Diego would call it a learning experience (one he says is part of a collection that make up his career). He calls them that because he feels a person's career should be about gaining knowledge not a ladder that must be climbed from one position to the next. In addition to American Express, Diego held executive marketing positions at J.Crew and Vogue magazine. He is currently the EVP and CMO of Verizon, a role he has held for the last 5 years. In 2007, Ad Age named Diego in their list of Marketing Top 40 Under 40 list. 

In this discussion, Diego talks deeply about his career and why he thinks loyalty and partnerships are so important when it comes to a client's relationship with agencies. Plus, the two have a poignant talk about Diego's late father who fought for democracy in Argentina. 

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

...more
View all episodesView all episodes
Download on the App Store

The CMO PodcastBy vYve & Jim Stengel

  • 4.9
  • 4.9
  • 4.9
  • 4.9
  • 4.9

4.9

345 ratings


More shows like The CMO Podcast

View all
Social Media Marketing Podcast by Michael Stelzner, Social Media Examiner

Social Media Marketing Podcast

1,450 Listeners

The Digital Marketing Podcast by Daniel Rowles and Ciaran Rogers

The Digital Marketing Podcast

114 Listeners

How I Built This with Guy Raz by Guy Raz | Wondery

How I Built This with Guy Raz

30,217 Listeners

Marketing School - Digital Marketing and Online Marketing Tips by Eric Siu and Neil Patel

Marketing School - Digital Marketing and Online Marketing Tips

1,264 Listeners

Masters of Scale by WaitWhat

Masters of Scale

3,987 Listeners

How Leaders Lead with David Novak by David Novak

How Leaders Lead with David Novak

585 Listeners

The Best One Yet by Nick & Jack Studios

The Best One Yet

9,715 Listeners

Nudge by Phill Agnew

Nudge

177 Listeners

Uncensored CMO by Jon Evans

Uncensored CMO

46 Listeners

The Prof G Pod with Scott Galloway by Vox Media Podcast Network

The Prof G Pod with Scott Galloway

5,678 Listeners

A Bit of Optimism by Simon Sinek

A Bit of Optimism

2,213 Listeners

The Artificial Intelligence Show by Paul Roetzer and Mike Kaput

The Artificial Intelligence Show

207 Listeners

Marketing Against The Grain by Hubspot Media

Marketing Against The Grain

359 Listeners

The Mel Robbins Podcast by Mel Robbins

The Mel Robbins Podcast

21,194 Listeners

Prof G Markets by Vox Media Podcast Network

Prof G Markets

1,469 Listeners