Digital Queens

Digital Queens

By Sarah Thomson - Online Social ButterflyBusinessMarketing
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Digital Queens episodes

  • EP61 - How to be a guest on other people’s podcasts with Christina Lenkowski

    In this episode, I chat with Christina, Podcast Publicity Strategist and Trainer at Publicity by Christina.  We talk about how and why she got into this super niche business after working for someone else in PR and marketing for over a decade. Hear her laugh and the irony when you hear what she didn’t do when launching her first course.  

    She passionately and generously shares a couple of her tips on how to reduce the overwhelm when starting the process of being a guest on someone’s podcast, whether you chose to work with her or go it alone. Plus, lots of other recommendations.

    If sharing your story on a podcast to your ideal audience is where you want to be then one thing  you’ll need to learn is how to pitch yourself. Christina has a 2-hour pre-recorded training for this titled “Hey Bitch Let's Pitch” where she teaches you how to pitch, research and follow-up. You can find it here https://www.publicityxchristina.com/a/2147507699/xtFBaewG

    If you do work with her she guarantees you will get booked on to 24 podcasts with listeners who are your ideal audience. She touches on the process of what working with her is like, and the commitment from both sides. 

    It may surprise you to hear no matter how big the person is whose podcast episode you want to be on, it’s possible to get a booking. Sharing an example of why it’s important you don’t just chase the most popular podcasts.

    If you fancy sharing your message via a podcast listened to by your ideal clients, you do not want to miss this episode. What’s the worst that can happen?

     

    Here’s where you can connect with Christina:

    Website: https://www.publicityxchristina.com/a/2147500720/xtFBaewG

    Podcast Pitching 101 Workshop:https://www.publicityxchristina.com/a/2147501873/xtFBaewG

    IG: https://www.instagram.com/publicityxchristina/

    FB: https://www.facebook.com/publicityxchristina

    25 min
  • EP60 - Creating your first digital product

    I’ve been creating digital products in my business for a while now. Launching my signature course in 2020. It took a huge effort, and quite honestly some days it felt like I was running another business I almost burnt out creating it. Let me tell you it doesn’t have to be that way.

    Tune in to hear lots of examples of what you can create once in your business to sell multiple times without having to do any extra work each time you sell. You may be surprised by what you hear today. You’ll be pleased to know it’s not all about creating an online course.

    I share how I’ve broken down digital products in my business, as well as giving you so many examples of what you can create and sell in yours, under the banners of technology, templates, content, and learning. There is so much choice when it comes to what you can come up with… some may give you the light bulb moment you’ve been waiting for. Also, learn the difference between a tutorial, a masterclass, and a webinar, as well as other ways to deliver your digital products.

    Tune in, feel inspired and let your creative juices flow.

    I really hope by listening to this podcast you come away with a bunch of ideas of the types of digital products you can create for your audience.

    Don’t forget to tag me @onlinesocialbutterfly and share in your stories so I know when and where you’re tuning in.

    23 min
  • EP59 - Move more with Georgia Galati

    Georgia shares her inspiration for starting her business and tells us what remedial massage is. We chat about the stress and pressure we put on our body without even realising it especially if we’re sat on our butt all day working from home.

    Tune in for insights and wisdom into some better self-care. Hear some of the things we can do to get ourselves moving. How being sedentary isn’t good for our posture. What we can do to alleviate some of our aches and pains, and why it’s handy to have a heat pack to hand.

    The reason movement is key, and tips on what we can do to get up and about even if we don’t plan to leave the house.

    Georgia also shares with us her process, and tips on what to do after you’ve had a remedial massage.  

    If you’re fed up of living with aches and pains, connect with Georgia on Instagram or Facebook by following @eucalypt.remedial.massage

    23 min
  • EP58 - Money Mindset with Diana Todd

    Tune in to hear what inspired Diana to start her journey into entrepreneurship in 2015.

    We talk about how back in the day money was a taboo subject and not something that was talked about outside of the home, or in schools as part of our education. Yet now, running a small business, knowing our numbers is powerful as it helps us to make strategic decisions to build a sustainable business.

    We hear a lot about how much people are earning - $10k months - 6 figure businesses, but what is not talked about is how much it’s costing them to open the doors and serve their customers. Yes, they’re bringing in all this money but how much are they paying out to keep the lights on.

    Tune in to hear what happened to Diana that made her re-evaluate the subscriptions in her business, as well as the questions she asked herself before deciding her next move. This is just one of many tips she shares with us today.

    If you’ve never paid yourself a wage out of your business, Diana shares a couple of money habits you can adapt starting today!

    It’s never too late to learn, it’s never too late to start. If you’re looking to overcome your fear of finances, you can connect with Diana here:

    www.balancetax.com.au

    www.facebook.com/balancetax/

    www.instagram.com/balancetax/

    28 min
  • EP57 - When you are feeling overwhelmed

    As a coach I get to see inside a lot of businesses, and see what’s going on, and a lot of what I’m seeing right now is a sense of overwhelm.  It feels like whatever we do there’s always more to be done.

    Tune in for tips on what to do if you’re feeling overwhelmed and how to turn it around. As well as how to manage the amount of information we’re faced with daily. Your brain is constantly receiving information you just cannot possibly retain all of it, as well as remember what’s already on your list of things to do. I also share a couple of ways to find moments in your day where you can let your thoughts and ideas percolate.

    Remember, overwhelm is a steep and rolling path towards burnout. So, be kind to you!

    As a regular listener, if you’re interested in appearing on the podcast, and have something to offer my audience, please contact my team with your idea [email protected]

    Don’t forget to tag me @onlinesocialbutterfly and share in your stories so I know when and where you’re tuning in.

    23 min
  • EP56 - Feel more confident with Personal Stylist, Alex

    Hear not only how Alex can style you, but how she arrived in Australia and what she had to do to make things happen in her new world - never believing she could turn her passion into her job.

     

    She talks about confidence and the importance of making connections. What people struggle with when it comes to their wardrobe, saying there is no age to be stylish, no fashion police who come and tell you what you’re wearing is wrong.

    Tune in to hear what Alex has to say when it comes to wearing black, and how she helps women who don’t know what their style is. We only live once, so try something you wouldn’t usually wear – feel comfortable confident and beautiful every day.

    You can work with Alex online or in-person. Connect with Shine Bright Alex here -  https://www.instagram.com/shine_bright_alex

    Here is the link to the 5 SUMMER ESSENTIALS WARDROBE: http://eepurl.com/ib4NTr 
    and here is the link for my 20 mins free styling consultation: https://alexandra1986.satoriapp.com/offers/266349-20-mins-free-styling-session
    24 min
  • EP55 - Kristy Smith – Hiring Virtual Support

    Have you ever wanted to hire a Virtual Assistant (VA) to support you in your business, but don’t know where to start? Perhaps you’ve always wanted to explore the idea but scared to hand over the reins. Tune in to hear the questions you can ask yourself to help understand why you can’t do everything yourself.

    Kristy shares how she’s been able to grow her business with virtual support, as well as the most common tasks business owners are asking for support with right now.

    You’ll hear how Kristy stays connected with her team in the Philippines and what she offers to graduates there.

    If you’re overwhelmed at the thought of handing over tasks to someone outside of your business, connect with Kristy here:

    www.virtualelves.com.au

    www.facebook.com/virtualelves

    www.twitter.com/virtualelves

    https://www.instagram.com/kristysmithinc/

    https://www.linkedin.com/in/virtualelves/

     

    28 min
  • EP54 - Money Mindset with Alpha Schulte

    In today’s episode, I chat with Alpha Schulte, Lifestyle & Money Coach. We discuss limiting beliefs, our parent’s expectations, what makes us tick, money, and self-worth.

    Alpha helps women work on their money mindset. Asking the right questions to establish what it is you’re trying to achieve as well as educating you along the way. Saying money mindset is an exercise in creativity. Understanding the stories we have told ourselves that are on repeat and why we believe them.

    Hear why Alpha makes sure she has tissues handy during her initial 1:1 session with clients – helping you to identify what limiting beliefs you have about money, and how to reframe them to help you.

    Money is a tool to help us live the lifestyle we want. Understanding what you want and why makes it easier to then match your money to the life you want!

     

    Start saving money today and check out Alpha’s freebies… 

    Kick Your Limiting Beliefs Out of Your Life! (money-madesimple.com.au) 

    FREE GUIDE: 5 Ways YOU Can Improve Your Finances (money-madesimple.com.au) 

    FREE GUIDE - How to Invest with Only $1 (money-madesimple.com.au)

    Connect with Alpha here:

    https://www.facebook.com/MMSMoneyMadeSimple

    https://www.instagram.com/alphamoneymadesimple/

    https://www.youtube.com/channel/UCdxVZyzLZA2jw4lrx8zR0KA

    32 min
  • EP53 - All things Chat GPT

    AI is huge and seems to have come out of nowhere. Although, most of us use it every day without even realising. Tune in to hear what makes Chat GPT – an AI program so popular. How I use it in my business, and tips on how you can use it in yours.

    Right now, you can use Chat GPT for free. It’s a great time saving tool especially if you write content, a blog, or simply want to know how to respond to a customer’s email. Not only can it help by writing content, but it can also write it in your tone of voice… I tell you how.

    I share some of the impacts it is going to have on SEO (Search Engine Optimisation), as well as the fact the information may not be entirely accurate when it comes to facts, so some research could very well be needed.

    If you do not embrace using AI and Chat GPT your competitors will. I recommend giving it a go and have some fun with it. I really think you’re missing a trick if you’re not using it.

    Tune in today so you don’t get left behind.

    29 min
  • EP52 - Ashley Matkovic – Networking with Fusion Biz Co.

    In today’s episode, I chat with Ashley Matkovic who generously shares a story from her childhood that ended up being the catalyst for her creating Fusion Biz Co years later. Ash is on a mission to make real human connection sexy again, in an increasingly disconnected world. In a bid to revolutionise the business networking scene by encouraging meaningful conversations and genuine relationships, rather than focusing on making sales.

    As businesswomen, it’s likely most of us can relate to sometimes feeling like we don’t fit in, feeling like we’re not good enough. Ash likes to create unique experiences that make you feel part of it from the moment you’re thinking of attending one of her beautiful events. She makes sure you have all the information upfront, so there are no surprises as you walk through the door, encouraging you to show up as your real self.

    Although Fusion is not a salesy networking group, sales happen naturally within the group as women get to know, like and trust each other.  

    If you’re looking to network with down to earth, genuine, kind-hearted women, in a non-salesy way then be sure to check out Fuzion Biz Co here:

    Fusion Biz Co

    https://www.instagram.com/fusionbizco/

    https://www.facebook.com/fusionbizco

    https://www.instagram.com/ashmatkovic/

    21 min

About Digital Queens

From the publisher's feed

Join me, Sarah Thomson, as your host each week as we dive into digital marketing, social media and all the things it takes to run a business in this social circus.

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