November 27, 2024

Ditch Discounts! Sell High-Ticket Offers Like a Luxpreneur: Tips from Elizabeth Solaru

31 minutes

Ep. 77 Dreaming of selling high-ticket offers to high-net-worth clients but don’t know where to start? In this episode of High Vibe Table Talks, host Merchon Hargrave is joined by luxury business expert and author Elizabeth Solaru to reveal the secrets behind attracting and serving ultra-premium clientele.

The discussion delves into overcoming rejection, enhancing sales strategies, and maintaining high-value perceptions without resorting to discounts.

Elizabeth, the founder of a luxury cake business in London, shares how she transitioned from microbiology to headhunting—and eventually into the world of luxury entrepreneurship during the 2008 downturn. Now, she caters to celebrities and ultra-high-net-worth individuals, and she’s here to help you tap into the luxury market.

🌟 What You’ll Learn:

Master the Luxury Mindset: Discover why shifting your perspective is the first step to commanding premium prices.

The Art of Rejection: Learn how to embrace “no” as a stepping stone to greatness.

High-Ticket Pricing Secrets: Understand how pricing for value attracts the right clients—and why discounts aren’t the answer.

Building Community: Create a network that fuels your luxury brand and turns clients into loyal advocates.

Elizabeth’s Golden Rule? Value isn’t just about price—it’s about the experience you create. Whether you’re a solopreneur or seasoned entrepreneur, this episode is packed with actionable insights to elevate your offerings and connect with clients who are ready to invest big.

Tune in now for expert advice that will transform the way you sell, market, and think about your business.✨

Connect with Elizabeth:

LInkedin: https://www.linkedin.com/in/elizabeth-solaru-1ba901/

Instagram @‌elizabethscakeemporium

Create the Luxury Business of Your Dreams | Luxury Business Emporium

About the Guest:

Elizabeth Solaru is a renowned luxury business expert, international keynote speaker, and author of The Luxpreneur: How to Start and Build a Successful Luxury Brand. From microbiologist to luxury cake maker, Elizabeth’s journey inspires entrepreneurs to build and scale successful luxury brands. As the CEO of the Diversity in Luxury Awards and a business consultant, she helps luxury brands innovate and thrive. Recognized for both her artistic talent and business acumen, Elizabeth has been a featured speaker at global events, including JP Morgan and The Inner Circle Experience, where she shares insights on luxury, creativity, and diversity.

Resources:

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