Placemaking is becoming increasingly important in the community development business.  Quantifying the results, however, can be very difficult.

Emily Brown is the director of economic strategy with Fourth Economy and previously was part of the IEDC applied research team.  In this episode, Jason brings Emily on the show to define placemaking, discuss the process of creating and implementing a good investment prospectus, and then measuring the results.

IEDC Economic Development Research Papers

More About Emily Brown

Additional Content from Emily

Fourth Economy