The Content 10x Podcast

Earned Media and Content Repurposing with Lisa Simone Richards


Listen Later

Every brand wants to be more visible online, and while there are paid options out there which can help (e.g., social ads), these aren’t the only way to get in front of your target audience.

PR and visibility strategist Lisa Simone Richards joins this episode to talk all about how brands can get more exposure.

Lisa specializes in helping people get in front of wider audiences and shared some of the strategies and approaches she uses with her clients, including how repurposing your message can help you maximize your results.

Amy Woods is a content repurposing expert and the CEO and Founder of Content 10x–a specialist content repurposing agency helping tech and professional services businesses worldwide repurpose their content. Amy is a best-selling author, hosts two content marketing podcasts (The Content 10x Podcast and B2B Content Strategist), and speaks on stages all over the world about the power of content repurposing.

Find out:

  • Why you need to recycle, repeat, and repurpose your message
  • How to access earned media opportunities
  • The ABCs of visibility, and 5Ps for positioning, publicity and profit

Important Links & Mentions

  • Lisa’s website: www.lisasimonerichards.com
  • Lisa’s LinkedIn: https://www.linkedin.com/in/lisasimonerichards/
  • The visibility quiz: www.lisasimonerichards.com/quiz
  • My book: Content 10x: More Content, Less Time, Maximum Results

Join hundreds of business owners, content creators and marketers and get content repurposing tips and advice delivered straight to your inbox every week https://www.content10x.com/newsletter

...more
View all episodesView all episodes
Download on the App Store

The Content 10x PodcastBy Amy Woods

  • 4.9
  • 4.9
  • 4.9
  • 4.9
  • 4.9

4.9

21 ratings


More shows like The Content 10x Podcast

View all
Social Media Marketing Podcast by Michael Stelzner, Social Media Examiner

Social Media Marketing Podcast

1,444 Listeners

The Amy Porterfield Show by Amy Porterfield

The Amy Porterfield Show

4,579 Listeners

Criminal by Vox Media Podcast Network

Criminal

37,250 Listeners

The Art of Online Business by Kwadwo [QUĀY.jo] Sampany-Kessie

The Art of Online Business

764 Listeners

The Russell Brunson Show by Russell Brunson | YAP Media

The Russell Brunson Show

886 Listeners

The Jasmine Star Show by Jasmine Star

The Jasmine Star Show

2,583 Listeners

The Email Marketing Show by Email Marketing Heroes

The Email Marketing Show

41 Listeners

Creator Science by Jay Clouse

Creator Science

455 Listeners

So you want to be a copywriter with Bernadette Schwerdt by Copy School & Australian Writers' Centre

So you want to be a copywriter with Bernadette Schwerdt

9 Listeners

B2B Marketing with Dave Gerhardt by Dave Gerhardt

B2B Marketing with Dave Gerhardt

41 Listeners

AI Explored by Michael Stelzner, Social Media Examiner—AI marketing

AI Explored

50 Listeners