Earlier this year Kate Barrett from e-Focus Marketing published a FASCINATING report looking at how retailers in the UK and US are gathering email data. The results aren't pretty! In this episode we explore what we can learn from the results to increase the growth of our email lists.Plus, Kate will be sharing her email marketing insider tips.Episode sponsored by <a href="https://www.klaviyo.com/?utm_source=podcast&utm_medium=referral&utm_campaign=masterplan" rel="noopener noreferrer" target="_blank">Klaviyo</a>****Get all the links and resources we mention & join our email list at <a href="https://keepopt.com" rel="noopener noreferrer" target="_blank">https://keepopt.com</a>Love the show? Chloe would love your feedback - leave a review here: <a href="https://keepopt.com/review" rel="noopener noreferrer" target="_blank">https://keepopt.com/review</a> or reply to the episode Q&A on Spotify.Interested in being a Sponsor? go here: <a href="https://keepopt.com/sponsor" rel="noopener noreferrer" target="_blank">https://keepopt.com/sponsor</a>

Earlier this year Kate Barrett from e-Focus Marketing published a FASCINATING report looking at how retailers in the UK and US are gathering email data. The results aren't pretty! In this episode we explore what we can learn from the results to increase the growth of our email lists. Plus, Kate will be sharing her email marketing insider tips. Episode sponsored by Klaviyo **** Get all the links and resources we mention & join our email list at https://keepopt.com Love the show? Chloe would love your feedback - leave a review here: https://keepopt.com/review or reply to the episode Q&A on Spotify. Interested in being a Sponsor? go here: https://keepopt.com/sponsor

Earlier this year Kate Barrett from e-Focus Marketing published a FASCINATING report looking at how retailers in the UK and US are gathering email data. The results aren't pretty! In this episode we explore what we can learn from the results to increase the growth of our email lists.Plus, Kate will be sharing her email marketing insider tips.Episode sponsored by <a href="https://www.klaviyo.com/?utm_source=podcast&amp;utm_medium=referral&amp;utm_campaign=masterplan" rel="noopener noreferrer">Klaviyo</a>****Get all the links and resources we mention &amp; join our email list at <a href="https://keepopt.com" rel="noopener noreferrer">https://keepopt.com</a>Love the show? Chloe would love your feedback - leave a review here: <a href="https://keepopt.com/review" rel="noopener noreferrer">https://keepopt.com/review</a> or reply to the episode Q&amp;A on Spotify.Interested in being a Sponsor? go here: <a href="https://keepopt.com/sponsor" rel="noopener noreferrer">https://keepopt.com/sponsor</a>

Email Marketing: Increase your Email Sign ups with Kate Barrett

For 5 episodes at a time we focus in on one marketing method - maybe Email or SEO or Google Ads or Facebook Ads. 

In our weekly episodes, we go deep into a different area of the marketing method we’re focused on, with a guest selected because they are an expert in their field AND because they have a specific tactic or approach you NEED to know about.

That means for the whole 5 episodes you’re getting ideas about ONE THING, and you can focus your optimisation time along with us on that one marketing method. 

- Current Mini-Series = Google Ads
- Next Mini-Series = SEO
- Last Mini-Series = Email and SMS
 
Previous topics you can listen to right now: SEO, Email marketing, Black Friday, Facebook Ads, Marketing Foundations, Content Marketing, Organic Social Media, Google Ads, TikTok, & Improving Conversion Rates

You can hear a new episode for free every Wednesday. 
Each episode lasts about 30-45 minutes and is audio only.

AND at the end of each month we also have a Live Q&A webinar where you get to ask your questions of our guests. 
>> Sign up for the next one here: https://keepoptimising.com/webinar/

I look forward to helping you keep optimising your marketing very soon!

Chloe Thomas, host of the show

About our host:
Chloe Thomas has been in marketing for over 15 years, she's the author of multiple best selling books on eCommerce and marketing, and the host of the award-winning UK top 5 marketing podcast, eCommerce MasterPlan.

Join our email list: https://keepoptimising.com/

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Marketing

For 5 episodes at a time we focus in on one marketing method - maybe Email or SEO or Google Ads or Facebook Ads. In our weekly episodes, we go deep into a different area of the marketing method we’re focused on, with a guest selected because they are an expert in their field AND because they have a specific tactic or approach you NEED to know about. That means for the whole 5 episodes you’re getting ideas about ONE THING, and you can focus your optimisation time along with us on that one marketing method. - Current Mini-Series = Google Ads - Next Mini-Series = SEO - Last Mini-Series = Email and SMS Previous topics you can listen to right now: SEO, Email marketing, Black Friday, Facebook Ads, Marketing Foundations, Content Marketing, Organic Social Media, Google Ads, TikTok, & Improving Conversion Rates You can hear a new episode for free every Wednesday. Each episode lasts about 30-45 minutes and is audio only. AND at the end of each month we also have a Live Q&A webinar where you get to ask your questions of our guests. >> Sign up for the next one here: https://keepoptimising.com/webinar/ I look forward to helping you keep optimising your marketing very soon! Chloe Thomas, host of the show About our host: Chloe Thomas has been in marketing for over 15 years, she's the author of multiple best selling books on eCommerce and marketing, and the host of the award-winning UK top 5 marketing podcast, eCommerce MasterPlan. Join our email list: https://keepoptimising.com/

For 5 episodes at a time we focus in on one marketing method - maybe Email or SEO or Google Ads or Facebook Ads. 

In our weekly episodes, we go deep into a different area of the marketing method we’re focused on, with a guest selected because they are an expert in their field AND because they have a specific tactic or approach you NEED to know about.

That means for the whole 5 episodes you’re getting ideas about ONE THING, and you can focus your optimisation time along with us on that one marketing method. 

- Current Mini-Series = Google Ads
- Next Mini-Series = SEO
- Last Mini-Series = Email and SMS
 
Previous topics you can listen to right now: SEO, Email marketing, Black Friday, Facebook Ads, Marketing Foundations, Content Marketing, Organic Social Media, Google Ads, TikTok, &amp; Improving Conversion Rates

You can hear a new episode for free every Wednesday. 
Each episode lasts about 30-45 minutes and is audio only.

AND at the end of each month we also have a Live Q&amp;A webinar where you get to ask your questions of our guests. 
&gt;&gt; Sign up for the next one here: https://keepoptimising.com/webinar/

I look forward to helping you keep optimising your marketing very soon!

Chloe Thomas, host of the show

About our host:
Chloe Thomas has been in marketing for over 15 years, she's the author of multiple best selling books on eCommerce and marketing, and the host of the award-winning UK top 5 marketing podcast, eCommerce MasterPlan.

Join our email list: https://keepoptimising.com/

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