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Ep.13 - Discover HubSpot’s new features with Jess Palmeri on today’s episode. She shares the benefits of deal pipeline rules for accurate sales tracking, playbook analytics for improved team performance, and Stripe integration for seamless payment processing.
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Check out the full article here 👉 https://www.impactplus.com/blog/hubspot-updates-transform-business-march-2024
Ep.12 - You can't just tell your sales team to "sell more." Instead, says IMPACT’s Chris Duprey, you need to focus on turning mistakes into learning moments so you can build a team where everyone helps each other grow. You can boost your sales by emphasizing team goals that prioritize customer needs.
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Check out the full article here 👉 https://www.impactplus.com/blog/lead-with-accountability-to-drive-sales
Ep.11 - IMPACT coach Devon McCarty explains how communication errors are the real culprits behind missed sales opportunities. Devon gives practical advice on how to perfect your sales approach by turning pitches into conversations that build trust and drive results.
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Check out the full article here 👉 https://www.impactplus.com/blog/sales-reps-communication-failures
Ep.10 - You don't have to rely on ads to reach your audience on social media. Content expert Mandy York explains how businesses can implement a social strategy that's authentic and user-focused. With the right tools and the right content, you can build an engaged audience of future customers on social media.
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Check out the full article here 👉 https://www.impactplus.com/blog/organic-social-media-marketing
Ep.9 - In this episode, Alex is joined by Connor DeLaney to talk about how small businesses can approach social media with purpose and authenticity — and in a way that won't break the bank. Connor covers social listening, community building, and the tools to help you do it all.
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Check out the full article here 👉 https://www.impactplus.com/blog/best-social-media-management-tools
Ep. 8 - Alex is joined by Mandy York, trainer at IMPACT, to talk about how businesses can let AI handle some of their grunt work, while the team heavily involved in the creative process. With Mandy's approach, you get the best of both worlds: Human ingenuity and AI efficiency.
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Check out the full article here 👉 https://www.impactplus.com/blog/humanize-your-content-while-using-ai
Ep.7 - Bob Ruffolo, IMPACT CEO, shares the six-step strategy every business leader should use for integrating AI into their company culture. Discover how to inspire your team, set clear guidelines, and reward AI innovations — all from a leader who has actually done it.
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Check out the full article here 👉 https://www.impactplus.com/blog/ai-for-business-culture
Ep.6 - In our sixth episode, we explore IMPACT client E.W. Motion Therapy’s story of success through in-house video marketing. Alex is joined by Zach Basner and Noelle Salls to talk about the transformative power of creating a culture of video within an organization. Noelle tells us how video not only connects deeply with their clients but also how they plan to use it to drive even more business growth.
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Check out the full article here 👉 https://www.impactplus.com/blog/building-a-culture-of-video-at-your-company
Ep.5 - In our fifth episode, Alex Winter sits down with Zach Basner, a seasoned business coach to talk about why your company, regardless of its size, should create a Video Style Guide so your videos resonate with your audience and are always on-brand.
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Check out the full article here 👉 https://www.impactplus.com/blog/video-brand-style-guide
Ep.4 - In this episode, IMPACT’s AI expert Briana Walgenbach explains how to use AI tools to boost efficiency and engagement — while keeping your unique and human brand voice intact. From brainstorming content ideas to finessing the final edit, you'll learn to make AI work for you and your business.
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Check out the full article here 👉 https://www.impactplus.com/blog/speed-up-your-content-creation-with-ai
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