Kimberly Y. Bennett describes herself as an innovator, entrepreneur, legal industry disruptor, and business coach who happens to be a lawyer. Nowhere are all those facets more evident than in the way she has structured her law practice, K Bennett Law, where she focuses on brand protection and growth strategy.

Soon after starting her own practice, which is entirely virtual, she decided there had to be a better way to charge legal fees, one that would provide predictable pricing for her business clients and predictable income for her. The model she developed is to provide her services via a monthly, flat-fee subscription.

Another way she has distinguished her practice is through the relationships she has with her clients. She sees herself as not only a legal advisor to her clients, but also as a business coach and strategy consultant. She functions much like an outside general counsel, working with businesses until they scale to the point of hiring their own in-house attorney.

Today, Bennett is also a coach and consultant to other lawyers looking to establish their own subscription-based practices, and she is a frequent speaker on innovation and entrepreneurship in law and business.

On this episode of LawNext, Bennett joins host Bob Ambrogi to share her journey, discuss her practice model, and provide her insights on innovation, race, gender and more in the legal industry.

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