Join us in this insightful episode of AgCredit Said It, recorded live from the Emerge Conference 2026, where we dive into the world of meat science and marketing with Lyda Garcia, an extension meat specialist from The Ohio State University. Discover the intricacies of meat processing, from understanding cuts and anatomy to innovative marketing strategies that can set you apart in the industry. Lyda shares her expertise on working with processors, the importance of local meat markets, and the evolving landscape of meat processing post-COVID. Whether you're a farmer, processor, or just curious about the meat industry, this episode offers valuable insights and practical advice to enhance your understanding and business acumen.

Show Notes: https://www.agcredit.net/news/ep-104-marketing-meat-consumers-lyda-garcia

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