In this exclusive interview with Dr. Grant Stevens, we are honored to present an intimate conversation with the Father of Medical Aesthetics, Dr. David Pyott.

Acknowledged as one of the top 100 performing CEO’s in the world, Dr. Pyott was the Chief Executive Officer of Allergan from 1998 until the sale of the company to Actavis in 2015. By driving innovation through investments in R&D and impeccable performance, Dr. Pyott transformed Allergan from a small eye care company into a multi-billion dollar global specialty pharmaceutical and medical device company, overseeing $68 billion in market value growth. 

During his tenure Allergan launched blockbuster treatments that transformed medicine and skincare including expanding the approved uses of Botox to include treatment of migraine headaches, chronic tension headaches, cerebral palsy, severe over-active bladder and such cosmetic uses as brow furrows and crow's feet.

Throughout his career, Dr. Pyott has earned a number of honors and awards for his contributions to business, including the 2006 honor of Commander of the Most Excellent Order of the British Empire (CBE) awarded by Her Majesty the Queen for his contribution to British business excellence and management skills in the United States; the 2013 Orange County Council Semper Fidelis award for his outstanding service to the community; The Medal - University of California, Irvine's most prestigious honor in 2010; Executive Leader of the Year, UCLA Anderson School of Management 2012 and Harvard Business Review's 4th best-performing CEO in the World – 2014.

Show Notes:

0:00 Intro
1:04 Background
10:25 This little company called Allergan popped up
12:53 The very beginning of Botox
16:52 April 15, 2001: The best tax day ever
20:00 Juvéderm acquisition
24:24 The birth of medical aesthetics
26:00 Marketing mechanics: seizing opportunities, world markets
33:18 We have an absolute jewel hiding in our own safe
35:38 Market creation as a series of concentric rings
38:53 Looking better, feeling better
46:04 What David is doing now
51:47 On transcutaneous delivery
53:47 Duration of toxins
1:01:28 Natural combination of toxin and fillers
1:02:56 Plug-in devices
1:07:04 David's crystal ball

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The Technology of Beauty is produced by Influx Marketing, The Digital Agency for Aesthetic Practices. https://www.influxmarketing.com/

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