The Betting Startups Podcast

Ep. 126: Elevating College Football Fandom w/ Jake Gillikin

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We're back with Ep. 126 of The Betting Startups podcast, where guest host Thomas Coiner chats with Jake Gillikin from Ranked, a community-driven college football stats platform.


Hear them discuss:

  • Jake's background in tech and the inception of Ranked
  • The inspiration for creating a dedicated college football app
  • Jake teaching himself to code and building Ranked as a one-man-band
  • Overcoming early challenges and organic growth strategies
  • The importance of solving a specific pain point for college football fans
  • Innovative features like "My Game Day" and advanced stats for bettors
  • The role of community and message boards in building the Ranked brand
  • Leveraging user fandom to enhance the app's utility
  • The integration of web embeds for content creators and their potential growth impact
  • Growth strategies and initiatives for the upcoming college football season
  • The importance of maintaining an open and engaging community environment
    •  

    Watch the video version of this episode on YouTube.

     

    Learn more 👇

    ➡️ Ranked website

    ➡️ Jake Gillikin on Linkedin

     

    --

    This podcast is presented by Optimove, the #1 CRM Marketing solution for the iGaming industry. Since 2012, Optimove has served iGaming Operators from startups to industry leaders. Today, 4 out of the Top 5 US Operators Personalize Player Experiences with Optimove. iGaming operators know their growth journey begins and continues with Optimove, the #1 CRM Marketing solution for the iGaming industry.

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