The Betting Startups Podcast

Ep. 134: Life after product-market fit w/ Evan Kirkham from Outlier

Listen Later

Ep. 134 features Evan Kirkham from Outlier, which is a cutting-edge sports betting app that helps users make smarter bets, no matter the sportsbook. 

 

Hear him discuss:

  • How life has changed for Evan and the Outlier team after finding product-market fit since his last appearance on the podcast
  • Insight into Outlier's internal product development process, and how they maintain a strong shipping cadence with a lean team
  • The flywheel that has led to Outlier pushing over 500,000 bets per week to sportsbook partners
  • His guiding principles on team building and scaling headcount
  • Why Outlier has eschewed affiliate revenue despite it being an obvious monetization channel
  • His assessment of the competitive landscape within the betting tools category
  • What he learned after launching a fundraising process earlier this year, and why he ultimately abandoned it in favor of organic growth
  • His approach to doing cold outreach to get calls with in-demand people

    •  

    G2E Quick Hits interest form 👇 

    https://forms.monday.com/forms/396c8ee610fafa76488de31ab2522442?r=use1


    📩 Get the top headlines from the industry's most promising growth-stage companies every week—totally free! Subscribed to the Betting Startups newsletter here: https://news.bettingstartups.com/

    Catch the video version of this episode here.

     

    Learn more 👇

    ➡️ Outlier website

    ➡️ Evan Kirkham on Linkedin

     

     

    --

    This podcast is presented by Optimove, the #1 CRM Marketing solution for the iGaming industry. Since 2012, Optimove has served iGaming Operators from startups to industry leaders. Today, 4 out of the Top 5 US Operators Personalize Player Experiences with Optimove. iGaming operators know their growth journey begins and continues with Optimove, the #1 CRM Marketing solution for the iGaming industry.

    ...more
    View all episodesView all episodes
    Download on the App Store
    The Betting Startups PodcastBy BettingStartups.com
    • 5
    • 5
    • 5
    • 5
    • 5

    5

    9 ratings

    More shows like The Betting Startups Podcast

    View all
    This Week in Startups by Jason Calacanis

    This Week in Startups

    1,272 Listeners

    The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch by Harry Stebbings

    The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch

    511 Listeners

    Pivot by New York Magazine

    Pivot

    8,935 Listeners

    Unchained by Laura Shin

    Unchained

    1,208 Listeners

    Business of Betting with Jason Trost by Jason Trost

    Business of Betting with Jason Trost

    57 Listeners

    Bet The Process by Bet The Process

    Bet The Process

    620 Listeners

    Animal Spirits Podcast by The Compound

    Animal Spirits Podcast

    1,983 Listeners

    Practical AI by Practical AI LLC

    Practical AI

    186 Listeners

    The Market Huddle by Patrick Ceresna & Kevin Muir

    The Market Huddle

    361 Listeners

    My First Million by Hubspot Media

    My First Million

    2,610 Listeners

    Be Better Bettors by Spanky

    Be Better Bettors

    196 Listeners

    The Prof G Pod with Scott Galloway by Vox Media Podcast Network

    The Prof G Pod with Scott Galloway

    5,260 Listeners

    All-In with Chamath, Jason, Sacks & Friedberg by All-In Podcast, LLC

    All-In with Chamath, Jason, Sacks & Friedberg

    8,777 Listeners

    NEXT.io Podcast by NEXT.io

    NEXT.io Podcast

    3 Listeners

    Zero Latency: An Eilers & Krejcik Gaming Podcast by Eilers & Krejcik Gaming

    Zero Latency: An Eilers & Krejcik Gaming Podcast

    9 Listeners