<p>In episode 135, Bradley Hartmann shares an excerpt from his upcoming book project with Carl Moyer (Director of Human Resources at Parr Lumber Company) titled, Yes, Fear Works (But There's a Better Way). This episode deals with attempts at motivation, incentives, and the often perverse unintended consequences that follow. Examples include cobras—as you might assume—as well as rats and sparrows. Visit behindyourbacksales.com/podcast to download the question set to help you avoid Cobra Effects. </p>

In episode 135, Bradley Hartmann shares an excerpt from his upcoming book project with Carl Moyer (Director of Human Resources at Parr Lumber Company) titled, Yes, Fear Works (But There's a Better Way). This episode deals with attempts at motivation, incentives, and the often perverse unintended consequences that follow. Examples include cobras—as you might assume—as well as rats and sparrows. Visit behindyourbacksales.com/podcast to download the question set to help you avoid Cobra Effects.

Ep. 135 :: Avoiding Cobra Effects - Motivation, Incentives, and Unintended Consequences

Are you spending more time solving problems than actually leading in your construction business?

The Construction Leadership Podcast helps executives build high-performing teams, finish on time and under budget—without all the firefighting and babysitting—so you can lead with clarity, consistency, and control.

Hosted by Bradley Hartmann—author of 15 books for the construction industry who teaches leadership in the University of Oklahoma's Master's program for construction professionals—each episode delivers real-world lessons for real-world builders.

You'll learn how to:
 • Lead change with less resistance using field-tested strategies that increase engagement
 • Build a culture of accountability—without micromanaging or constant confrontation
 • Eliminate confusion with mental models and tools that drive confident execution

New episodes drop every Tuesday and Thursday.

Ready to jump in? Start with episode 470: The Glock 17, a Billionaire, and the Leadership Lesson That Will Transform Your Team's Change Management. It's a listener favorite and will shift how you lead through resistance.

Business

Management

Are you spending more time solving problems than actually leading in your construction business? The Construction Leadership Podcast helps executives build high-performing teams, finish on time and under budget—without all the firefighting and babysitting—so you can lead with clarity, consistency, and control. Hosted by Bradley Hartmann—author of 15 books for the construction industry who teaches leadership in the University of Oklahoma's Master's program for construction professionals—each episode delivers real-world lessons for real-world builders. You'll learn how to: • Lead change with less resistance using field-tested strategies that increase engagement • Build a culture of accountability—without micromanaging or constant confrontation • Eliminate confusion with mental models and tools that drive confident execution New episodes drop every Tuesday and Thursday. Ready to jump in? Start with episode 470: The Glock 17, a Billionaire, and the Leadership Lesson That Will Transform Your Team's Change Management. It's a listener favorite and will shift how you lead through resistance.

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Ep. 135 :: Avoiding Cobra Effects - Motivation, Incentives, and Unintended Consequences

Ep. 135 :: Avoiding Cobra Effects - Motivation, Incentives, and Unintended Consequences

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