The Betting Startups Podcast

Ep. 143: Sweepstakes operator roundtable discussion w/ Trevor Pope, Zach Bruch, and Jeff Laniado

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Ep. 143 is a roundtable discussion on the Sweepstakes industry, featuring Trevor Pope from The Money Factory, Zach Bruch from MyPrize, and Jeff Laniado from Optimove.

 

Hear them discuss:

  • The massive growth opportunity they see for social sweepstakes gaming
  • The origins and growth trajectories of The Money Factory and MyPrize
  • Challenges of compliance and barriers to entry in the sweepstakes space
  • How MyPrize innovates through content creator partnerships and community engagement
  • Why social interaction is becoming a crucial differentiator for sweepstakes casinos
  • Marketing strategies to lower customer acquisition costs and increase player retention
  • How Optimove supports operators like MyPrize and The Money Factory with CRM tools to maximize player engagement
  • Predictions on the future consolidation and evolution of the sweepstakes gaming market
  • Their perspective on balancing risk and reward as entrepreneurs

    •  

    Catch the video version of this episode here.

     

    📩 Get the top headlines from the industry's most promising growth-stage companies every week—totally free! Subscribe to the Betting Startups newsletter here: https://news.bettingstartups.com/

     

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    This podcast is presented by Optimove, the #1 CRM Marketing solution for the iGaming industry. Since 2012, Optimove has served iGaming Operators from startups to industry leaders. Today, 4 out of the Top 5 US Operators Personalize Player Experiences with Optimove. iGaming operators know their growth journey begins and continues with Optimove, the #1 CRM Marketing solution for the iGaming industry.

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