Who is your dream client? This episode is part one of a 2-part series with stylist and salon owner Victor ValVerde.

This week we discuss the idea of clientele by design and how to build your books with high-paying, repeat clients.

SHOW NOTES:

• How he got into hair; gaining experience at all levels through Supercuts

• The 4 professions you should target when trying to build your clientele

• Referrals: How to use referrals to build your dream books

• Ways to market yourself digitally

• His move away from hairdressing and salon ownership into real estate, and what brought him back 

Have you left a review for The Hair Game Podcast yet? This week's Pod Loot winner is getting Apple Airpods w/ charging case! To enter, just leave a review on the Apple podcasts app or stitcher.com. ⁣⁣Don't forget to leave your Instagram handle so we can find you!⁠

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