Chris is LIVE from Vegas ICSC, 2022 with guest Jason Mallette.

Have you heard of Cracker Barrel's new concept Maple Street Biscuit Company?

The growing breakfast business prides itself on four founding principles:

• Comfort Food With a Modern Twist
• Gracious Service
• Immaculately Clean Stores
• Sustainable Business

Have you ever tried their infamous biscuits?

Jason is the Sr. Real Estate Manager at Cracker Barrel/Maple Street Biscuit Company. Listen in as he discusses the importance of brand representation and how they are strategically growing their retail footprint.