Sam Chapman started his career as a hairdresser, working for some of the biggest names in the UK. Eventually, he decided it was time to work for himself and opened his own salon. He got a crash course in running a business and learned how to stand out in front of the right customers and encourage them to come back.

At one point, Sam’s business was failing to the point where he was on the brink of losing his home. It was in that moment that he decided to invest in a mentor. His mentor helped him break down his business and build it back up with the correct systems and processes he needed to succeed. Sam was also able to discover how profitable products could be and started up his very own line. Once he finally attracted a solid customer base, he began working on how to give them bigger and better results. Within two years, Sam went from drowning in debt to opening an online shop and bringing in over $600K!

Today, Sam’s drive to help others comes from not wanting anyone to feel how he did at his lowest. As a product-based business coach, his specialty is helping clients build their brand, attract their perfect customer base, and turn them into raving fans. His signature four-pillar method has helped many small businesses double their income in just a few short months.

Here, Sam shares stories from his exciting career journey from hairdresser to salon owner to starting his own product line. He dives into how he works with clients and shares his valuable wisdom on his podcast. Sam also talks about tackling imposter syndrome, how to use social media to connect with customers, and what it’s like to work with Sam as a coach.

MC Design Academy is designed to be a space where I get to share my expertise with you, where you'll get to learn all about visual merchandising, design, display, retail, and everything in between. Come along as I practice my craft and be sure to like, subscribe, and follow our socials to keep updated. See you in the merchandising land of MC Design Academy!  

What’s Inside:

• How Sam started up his own product line
• How Sam helps clients through his product-based business coaching
• How to connect with customers through social media

Mentioned In This Episode:
https://www.samuelchapman.com
Sam Chapman on Instagram
Sam Chapman on YouTube