How do you scale a medical practice without sacrificing patient care? In this episode of The Technology of Beauty, Dr. Grant Stevens sits down with Dr. Geoff Trenkle, Founder & CEO of LA ENT, to explore the entrepreneurial blueprint behind one of Southern California’s fastest-growing ENT groups.

From launching 14 clinics in under a decade to embracing innovative audiology solutions, Dr. Trenkle reveals how he’s crafting a scalable, patient-first model with venture capital backing—and why his mission is to preserve the spirit of private practice.

Dr. Trenkle shares his journey from a single-location ENT practice to a multi-site healthcare platform that prioritizes patient experience. He discusses the challenges and strategies involved in maintaining personalized care while expanding operations, highlighting the importance of investing in staff training and patient education.

He also covers how LA ENT has successfully employed Clarity, a comprehensive practice performance system, to enhance patient engagement and operational efficiency. Recognizing its impact, Dr. Trenkle recently joined Clarity’s board of directors, contributing his insights to further the platform’s mission of optimizing healthcare practices.

With valuable insights into how entrepreneurial vision can transform traditional healthcare models into scalable, patient-centric enterprises, Dr. Trenkle’s experience serves as a blueprint for practitioners aiming to expand their reach without compromising on quality of care.

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