April 23, 2025

EP 198: PR FOR A NEW AGE WITH GLORIA CHOU

48 minutes

Gloria Chou is an award-winning PR strategist and host of the top-rated Small Business PR Podcast. Known for her untraditional yet proven approach to PR which makes visibility and access to media accessible for anyone, Gloria helps BIPOC and female founders get featured organically in top-tier media without needing PR connections or a large following. experience through her signature CPR Pitching Method.

Gloria’s strategies have earned small businesses in nearly every industry niche over a billion organic views and features in outlets like the New York Times, Oprah’s Favorite Things, Vogue, and Forbes without any pay-to-play. A former U.S. Diplomat turned small business advocate, Gloria has been on 100 podcasts and was named "Pitch Writing Expert of the Year" in 2021 as part of the Influential Businesswomen Awards and a Forbes Next 1000 honoree.

In this conversation, Gloria dives into how she got into the world of PR and how she offers a fresh, alternative perspective to today’s “bro marketing” strategies. She shares why it’s important to use your voice to attract your ideal audience and the impact of generational trauma on business and life. Gloria also shares tips for making spaces more inclusive, her experience with psychedelic-assisted therapy, and advice for successful product pitching.

MC Design Academy is designed to be a space where I get to share my expertise with you, where you'll get to learn all about visual merchandising, design, display, retail, and everything in between. Come along as I practice my craft and be sure to like, subscribe, and follow our socials to keep updated. See you in the merchandising land of MC Design Academy!

What’s Inside: