In this episode of Business Energetics, I’m breaking down a simple but powerful social media workflow to help you manage your online presence without the stress. If you’ve ever felt overwhelmed by content creation, this is for you!

We’re talking about why focusing on one primary platform is a game-changer, how to research what your audience actually wants, and how to create engaging videos that convert. I’m also walking you through my structured approach to content planning, filming, editing, and posting—so you can show up consistently without burnout. Plus, we’ll cover how to analyze performance metrics to refine your strategy and get better results.

If you’re ready to streamline your social media and actually grow your brand, let’s do this!

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Chapters

00:00 Introduction to Social Media Strategy 01:55 Choosing Your Primary Platform 02:48 The Importance of Research 07:50 Creating Engaging Content 11:59 Planning and Ideation Process 16:44 Filming and Editing Tips 20:53 Daily Posting and Engagement Strategies 24:47 Analyzing Performance and Trends