Business Energetics

If you are a woman entrepreneur who knows you are good at what you do, but you still feel like people are not fully seeing you, remembering you, or choosing you, this episode is going to be important.

In this conversation, Allie sits down with Ginna Tassanelli to talk about marketing, visibility, personal brand, messaging, and what it actually takes to become known as the go-to woman in your space.

This is not another "post more" conversation.

Because visibility alone is not enough if people do not know what to remember you for.

Allie and Ginna talk about the difference between being visible and being remembered, why brilliant women often stay the best-kept secret in their industry, how vague messaging keeps people from seeing you as the obvious person to hire, and what has to shift when you are ready to become known for something specific.

They also get into personal brand authority, attracting better clients, positioning, content that creates buyers, and why so many women soften their message when being clear starts to feel exposing.

If you are a coach, consultant, service provider, creator, expert, or woman entrepreneur who wants to grow your visibility, build a stronger personal brand, attract premium clients, and stop feeling like your audience is watching but not fully connecting the dots, this episode will help you see what needs to change.

Ginna is also teaching a private masterclass inside CEO Club on marketing, becoming well-known, increasing visibility, and building the kind of personal brand people actually remember.

For a limited time, you can join CEO Club with a 2-week free trial and attend Ginna's private masterclass.

Start your 2-week free trial here:

CEO Club Here

Your business will only rise to the level of your identity.

This is a powerful, neuroscience-based affirmation experience for female entrepreneurs who are ready to step fully into their CEO identity.

These are not surface-level positive thoughts. This is identity-level rewiring.

In this episode, you will:

• Strengthen your CEO mindset
• Regulate your nervous system around growth and visibility
• Rewire subconscious blocks around selling and scaling
• Normalize higher revenue and leadership
• Practice embodying the version of you who builds and sustains a successful business

Your brain changes through repetition.

Your nervous system changes through safety.

Your revenue changes through identity.

Listen daily for 21 days to reinforce your business expansion at the subconscious level.

If you want deeper identity rewiring and business energetics coaching, explore CEO Club and Becoming Her Collective below.

https://alliecasazza.com/belinks

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Allie Casazza is a behavioral neuroscience-based coach specializing in identity rewiring, subconscious reprogramming, nervous system regulation, and scalable business growth for women.

In this episode of Business Energetics, I'm joined by my friend Robin Long for a powerful conversation about what it really looks like to evolve in business while staying grounded in your personal life. We're talking about the emotional journey of rebranding—from her shift from The Balanced Life to Lindywell—and the deep work it takes to stay true to yourself when community expectations and business demands collide.

We explore mental clarity, the power of simple wellness practices, and the importance of setting strong boundaries that protect your energy. Robin shares what it means to redefine success, reconnect with the heart of your business, and have the courage to pivot—even when it feels scary.

This episode is a beautiful mix of strategy, soul, and the real behind-the-scenes moments that come with building a business in alignment.

Business Energetics Links Here

CEO Club Here

Robin Long is the founder and CEO of Lindywell—a global wellness platform that provides efficient and effective Pilates workouts and mind-body wellness tools to help women build strength and take control of their health. As acertified Pilates instructor with more than 15 years experience and a Nutrition Therapy Practitioner, she believes in a guilt-free, balanced approach to health and fitness and is passionate about dispelling myths and changing the narrative that keeps women stuck in a cycle of guilt, shame, and inaction as it relates to their wellbeing. She lives in Santa Barbara, California, with her husband, Matt, and their four children.

https://lindywell.com/ get 14 days free in the Lindywell app

@wearelindywell

Chapters

00:00 Navigating Business and Personal Balance 02:58 Finding Mental Clarity and Wellness Practices 06:03 The Importance of Simple Wellness Habits 08:55 The Shift from The Balanced Life to Lindy Well 12:08 Community Reactions to Rebranding 24:57 Navigating Community Expectations 31:43 Reconnecting with Your Business Spirit 43:44 Redefining Success in Business

In this episode of Business Energetics, we're unpacking the connection between chaos in your personal life and income dips in your business. If things feel messy behind the scenes, there's a good chance it's showing up in your bank account too.

I'm diving into how chaos creates subconscious blocks that keep you from receiving abundance, and how physical and emotional clutter directly impacts your income. We'll talk about how to bring structure into your life and business in a way that feels supportive, not rigid. I'm also sharing practical steps to regulate your nervous system and create the kind of energetic alignment that leads to consistent income and more peace in your day-to-day life.

Let's clear the clutter and make room for overflow.

Business Energetics Links Here

CEO Club Here

Chapters

00:00 Introduction to Chaos and Income Dips 01:54 The Energetic Connection Between Chaos and Income 05:57 Understanding Subconscious Blocks to Abundance 10:27 Quick Wins to Declutter Your Life and Business 12:48 Identifying Income Sabotaging Chaos Patterns 16:47 Regulating Your Business and Nervous System

In this episode of Business Energetics, we're talking about the connection between mental health, manifestation, and the responsibility we carry as entrepreneurs to create wealth. I know that word—wealth—can bring up a lot. But here's the truth: your limiting beliefs around money are holding you back, and it's time to rewrite the story.

I'm sharing how to shift your mindset, drop the perfectionism, and actually allow money to come in with ease. This isn't just about getting rich for the sake of it—it's about stepping into your role as a leader, expanding your impact, and showing what's possible when women create financial overflow from a place of alignment and purpose.

Let's normalize abundance in business—and own that it gets to feel good.

Business Energetics Links Here

CEO Club Here

Chapters

00:00 Navigating Mental Health and Manifestation 02:56 The Duty to Get Rich 05:51 Limiting Beliefs About Money 11:54 Reframing Money Mindsets 18:05 The Impact of Wealth on Life 23:58 Breaking Free from Perfectionism 30:00 Embracing Easy Money

In this episode of Business Energetics, we're getting honest about what's draining your energy inside your business. Burnout doesn't just happen—it often comes from forcing yourself to do things that don't light you up or align with your strengths.

I'm walking you through how to do an energy audit to spot where you're leaking energy, and how to delegate or reframe those heavy tasks so your business feels lighter and more fulfilling. We'll also talk about setting non-negotiables, prioritizing what actually moves the needle, and how to make sure your work is aligned with who you are.

This is about building a business that feels good and supports the version of you you're becoming. Let's make it happen!

Business Energetics Links Here

CEO Club Here

In this episode of Business Energetics, I'm breaking down a simple but powerful social media workflow to help you manage your online presence without the stress. If you've ever felt overwhelmed by content creation, this is for you!

We're talking about why focusing on one primary platform is a game-changer, how to research what your audience actually wants, and how to create engaging videos that convert. I'm also walking you through my structured approach to content planning, filming, editing, and posting—so you can show up consistently without burnout. Plus, we'll cover how to analyze performance metrics to refine your strategy and get better results.

If you're ready to streamline your social media and actually grow your brand, let's do this!

Business Energetics Links Here

CEO Club Here

Tripod link

https://amzn.to/3XPld3k

Chapters

00:00 Introduction to Social Media Strategy 01:55 Choosing Your Primary Platform 02:48 The Importance of Research 07:50 Creating Engaging Content 11:59 Planning and Ideation Process 16:44 Filming and Editing Tips 20:53 Daily Posting and Engagement Strategies 24:47 Analyzing Performance and Trends

In this episode of Business Energetics, I'm sitting down with the amazing Susie Moore to talk about the power of media visibility in growing your personal brand and business. Susie shares her journey from corporate life to coaching and breaks down how media exposure can be a game-changer—especially when it comes to growing your email list and establishing authority in your space.

We're talking about the real power of storytelling, how pitching yourself doesn't have to be complicated, and why your unique experiences are your biggest business assets. We also dive into the shifts happening in both social media and traditional media, and how you can take advantage of these changes to stand out.

If you're ready to harness media to fuel your business growth, don't miss this conversation—and be sure to check out the masterclass Susie and I are inviting you to at the end!

https://getrockstarpr.com/allie/

Business Energetics Links Here

Susie Moore is a world-renowned life coach, author, and host of the top-rated Apple podcast, Let It Be Easy. She's a sought-after expert for media outlets and has been featured on the Today show, Good Morning America, Dr. Oz, Business Insider, Forbes, Oprah, The Wall Street Journal, Cosmopolitan, and Marie Claire. In addition, she's the resident life coach for Greatist, the world's leading health and wellness site for Millenials, and the author of Let It Be Easy and Stop Checking Your Likes. Check out her podcast here.

Webinar Opt In Link

https://getrockstarpr.com/allie/

In this episode of Business Energetics, I'm getting real about the journey of building an eight-figure business, hitting a breaking point, and the powerful lessons I learned along the way. I'm sharing how misalignment led to burnout—and how I completely restructured my business to operate with ease, flow, and actual freedom.

We'll talk about the importance of self-connection, strong systems, and aligning your business with who you actually are. Plus, I'm breaking down what it really takes to create a six-figure business—and inviting you to join my free training where I'm giving you the exact strategies to make it happen.

If you're ready to build a thriving business without the burnout, this episode is for you.

Business Energetics Links Here

CEO Club Here

Chapters

00:00 The Journey of Building and Burning Down an Eight-Figure Business 05:28 Lessons Learned from a Business Breakdown 12:40 The Importance of Systems and Strategy 18:52 Aligning Business with Personal Values 24:42 Creating a Six-Figure Business Blueprint

In this episode of Business Energetics, I sit down with the amazing Jocelyn Kelly Reid to share her transformative journey from financial struggle to overflowing abundance. Jocelyn opens up about her unique background, the challenges she's overcome, and how she completely shifted her mindset around money—from just earning it to truly receiving it. We dig deep into how self-worth, financial health, and personal empowerment are all connected, and I share actionable insights on maintaining a fluid relationship with money.

Together, we explore practical practices and energy work that help break free from limiting beliefs, encouraging you to let go of past burdens and step into financial freedom. If you're ready to rewrite your financial story and embrace a life of abundance, this conversation is your roadmap to creating the change you deserve.

Hypno Therapy Group

Business Energetics Links Here

Jocelyn Kelly Reid is a Leading Feminine Business Strategist, Wealth Activator, and Queen of the Relaxed Millions Movement. She is on a mission to lead spiritual women to make bank by being paid to be themselves, to build wealth without the cost, to work less, play more, and fall in love with life as a receiving woman. She has 15 years of sales and marketing experience. Jocelyn worked for the largest asset manager in the world for 7 years, grew a direct sales team of 100 people for a social impact brand, and closed over $1M in sales for a luxury furniture line in under a year in her last full-time position. She gets money on the 3D level, and she has mastered how to call it in on a spiritual, energetic level.

Jocelyn's Website

Jocelyn's Instagram

Highlights

• The importance of surrounding oneself with higher frequency individuals.
• Financial struggles can stem from deeper emotional and energetic issues.
• Receiving abundance is different from earning it; it's about alignment.
• Self-worth plays a critical role in financial success.
• Taking risks is necessary for achieving wealth and success.
• Consistency and action are key to overcoming limiting beliefs.
• Empowerment comes from recognizing one's own value and potential. Ease on top of ease is the standard.
• Shifting from scarcity to abundance is essential.
• Practicing abundance can lead to quick financial recovery.
• A fluid relationship with money is crucial for success.
• Money is not just a financial matter; it's a spiritual one.
• Consistency should not feel like a grind.
• You are an infinite being capable of attracting abundance.
• You cannot feel open and lack at the same time.
• Raising your vibrational baseline is key to sustained success.
• Letting go of past burdens is necessary for growth.