S+J is a Lifestyle Boutique featuring Men's, Women's, Kids, Pets, Vinyl, Home + Gifts in our 3 story shop, (4 including their open-air rooftop where they host fashion shows, trunk shows, pop-ups + always a DJ + dance party)!

 Jamie spent the first 15 years of her career in Retail at Target Corporation.  She started there in Merchandising in Girls Toys, then was promoted to a Buyer position in School Supplies and Home Office.  She then moved into the Marketing Team, first in a Licensing role and then into Advertising for Apparel & Accessories. She spent her last 9 years there working on and leading the Internal Events Team. She was responsible for Board Meetings all the way up to 10,000 person National Team Meetings with guest speakers, musicians, fashion shows and more! 

She left her role at Target when she couldn't balance two big jobs within retail in one family and took the opportunity to stay home with her two young boys for several years.  She was Room Parent, co-chaired school fundraisers and cheered my boys on from the sidelines at all their soccer, basketball and lacrosse matches, all while fine-tuning her vision for the shop and "visually re-merchandising" her house for each holiday!

Michelle & Jamie jump right into it discussing her career at Target, meeting her now-husband, also at Target and how her passion for fashion and her husband’s passion for music ultimately inspired them to open Serge + Jane.

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 What’s inside:

• How Jamie climbed the ranks at Target — and why she walked away from her dream job.
• The creation of Serge & Jane — inspired by fashion, music, and meaningful design.
• The behind-the-scenes story of how she and her husband built one of the most beautiful lifestyle stores in the country. 

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