In this Halloween-themed podcast episode, the host uses playful monster metaphors to explore the biggest challenges flower farmers face, such as cheap customers (“Vampires”), mindless trend-chasing (“Zombies”), cash flow issues (“Mummies”), burnout (“Werewolves”), and self-sabotage (“Evil Twins”). Through personal stories and practical advice, the host encourages listeners to set healthy boundaries, focus on their unique strengths, and prioritize self-care. The episode blends humor and business insights, inviting the flower farming community to confront their “monsters” and build more resilient, joyful businesses.

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