In this episode of "The Dirt on Flowers," Lyndsay and Shannon discuss the vital role of planning and self-care in building a profitable, sustainable flower farm. Drawing from their own experiences, they highlight how having a clear business plan prevents burnout, overcommitting, and financial losses. They share practical strategies for pricing, production, and work-life balance, and emphasize the benefits of attending Dirt Con for actionable tools and community support. The hosts encourage listeners to invest in planning and self-care to create a thriving business and a fulfilling life beyond the farm.

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Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm