The media world is changing and that means how people are consuming content. Along the way comes titles such as ‘Content Creator,’ such as Ash Vandelay. We’re having an open conversation about the role this weekend. But we start with her having a stage name for her online pages; recently moving to Charlotte; her background in content creation; adjusting to doing work from the racetrack; what seems to be the most popular with the social media algorithm; using the label of content creator and how the motorsports landscape is changing; having access and using it correctly or effectively; not all content is meant for everyone; playing the algorithm game; the toughest thing about creating in the motorsports space; the substance and effort behind posting content; doing a part for inclusion of women in motorsports; a message for others or those coming into content creation. 

Original music created by Tony Monge.

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