“Rugged individualism” is the very language we speak in America. It shapes the way we approach work, family, and society. And rugged individualism has a direct impact on the decisions we make about our businesses and careers. In this short Extra Context bonus, I unpack where rugged individualism comes from and highlight a different way forward.

Footnotes:

• Rugged Individualism Monologue by Terry Smith 
• "The Myth of Rugged Individualism” by Robert Reich
• “We’d Like To Thank You, Herbert Hoover” from Annie
• Individualism and Economic Order by Friedrich Hayek
• Hope in the Dark by Rebecca Solnit
• “The Philosophers: Loneliness & Totalitarianism” on Vox Conversations