The Hair Game

Ep. 424 • How a Successful Indie Stylist Does It w/ Holly Clifford


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Successful indie hairdresser @hollydoesgreathair has over 20 years experience in the hair industry, including the last 5 years in a salon studio. She shares her approach to social media, business & pricing strategies, and client expectations.

This Week's Topics:

  • Local Awards and Client Relationships
  • Instagram Marketing Strategies
  • The Importance of Google Presence
  • Service Offerings and Client Retention
  • Current Business Practices and Future Goals
  • The Importance of Education and Skill Development
  • Transitioning to Independent Salon Suites
  • Client Retention and Economic Resilience
  • Managing Finances and Business Operations
  • Setting Prices and Value Perception
  • Cancellation Policies and Client Relationships
  • Maintaining Passion and Overcoming Challenges

Video versions of our episodes are on our YouTube channel for you to watch! Subscribe to our channel The Hair Game on YouTube and check out 'The Hair Game Podcast' playlist.

Our podcast thrives on the opinions of you, the listener... if you have a moment (and you are an Apple user), please leave us a rating & review on the Apple podcasts app or iTunes!

Here's what you do:

- Scroll down to 'Ratings & Reviews'

- Click on the empty purple stars (5 is the best)!

- Click on 'Write a Review' and let us know what you love most!

Each rating & review helps us reach more and more of your fellow hair loves, and our goal is to help as many hairdressers as we can find success.

Thanks in advance!

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The Hair GameBy Salon Republic

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