<p>We review our latest work of the week which includes a deep dive on our latest advertising forecasts for the United States and Canada + review our takes on new policy announcements related to pharmaceutical ads in the US, the potential for a Paramount-Warner Bros. Discovery merger and consequences of the significant corporate activity in the CPG space in recent weeks.</p>

We review our latest work of the week which includes a deep dive on our latest advertising forecasts for the United States and Canada + review our takes on new policy announcements related to pharmaceutical ads in the US, the potential for a Paramount-Warner Bros. Discovery merger and consequences of the significant corporate activity in the CPG space in recent weeks.

Ep. 52: New Ad Forecasts! + Pharma Ads, Paramount-WBD, CPG Mayhem and More

Madison and Wall's Brian Wieser digs nto how the advertising business really works. Subscribe for analysis, insight and more about advertising, media and technology trends. 

Access more M&W research summaries and analysis by subscribing to our complimentary Saturday newsletter at https://madisonandwall.substack.com/. 

To learn about becoming a paid subscriber or advertising with us, reach out to Brian at  brian@madisonandwall.com.

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Madison and Wall's Brian Wieser digs nto how the advertising business really works. Subscribe for analysis, insight and more about advertising, media and technology trends. Access more M&W research summaries and analysis by subscribing to our complimentary Saturday newsletter at https://madisonandwall.substack.com/. To learn about becoming a paid subscriber or advertising with us, reach out to Brian at brian@madisonandwall.com.

Madison and Wall's Brian Wieser digs nto how the advertising business really works. Subscribe for analysis, insight and more about advertising, media and technology trends. 

Access more M&amp;W research summaries and analysis by subscribing to our complimentary Saturday newsletter at https://madisonandwall.substack.com/. 

To learn about becoming a paid subscriber or advertising with us, reach out to Brian at  brian@madisonandwall.com.

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Ep. 52: New Ad Forecasts! + Pharma Ads, Paramount-WBD, CPG Mayhem and More

Ep. 52: New Ad Forecasts! + Pharma Ads, Paramount-WBD, CPG Mayhem and More

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