Sara Villari is the owner and creative director of Occasionette, an award-winning gift and card shop with four locations in the Philadelphia area. Occasionette ranked among the 100 fastest-growing businesses in the Philadelphia region in 2019 and 2020. Prior to opening the first Occasionette location in 2013, Sara was one of the first employees at Etsy.com, working as a community manager for the e-commerce site.

From pandemic store openings, private labels, creative merchandising, holiday decorating, inspiration and the Occasionette team, Michelle & Sara cover it all!

This episode is sponsored by Fine Lines, a west coast wholesale rep agency with showrooms in Las Vegas and Seattle representing over 50 fabulous gift, fashion + home lines.

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