Social mobility is a defining mission for many regional public universities, but what does it take to truly move the needle? In this episode of Confessions of a Higher Ed CMO, host Jaime Hunt sits down with Ellen Neufeldt, President of Cal State San Marcos, to discuss how institutions can break down barriers for first-generation and underrepresented students. From innovative dual enrollment programs to rethinking enrollment marketing strategies, Neufeldt shares actionable insights on how universities can drive economic and social change.

Guest Name: Ellen J. Neufeldt, President, California State University San Marcos

Guest Social: https://www.linkedin.com/in/ellen-neufeldt/

Guest Bio: Ellen J. Neufeldt was appointed CSU San Marcos’ fourth president in May 2019. She came to CSUSM from Old Dominion University (ODU) in Norfolk, Virginia, where she served as vice president of Student Engagement and Enrollment Services from 2011 until her appointment at CSUSM.

​Before joining ODU, Neufeldt served as vice president of Student Affairs at Salisbury University, where she oversaw 15 offices and programs, including admissions, athletics and campus recreation, career services and student activities. Her higher education experience also includes serving as assistant vice chancellor for Student Development and dean of Student Life at the University of Tennessee at Chattanooga.

- - - -

Connect With Our Host:
Jaime Hunt
https://www.linkedin.com/in/jaimehunt/
https://twitter.com/JaimeHuntIMC

About The Enrollify Podcast Network:
Confessions of a Higher Ed CMO is a part of the Enrollify Podcast Network. If you like this podcast, chances are you’ll like other Enrollify shows too! 

Enrollify is made possible by Element451 —  the next-generation AI student engagement platform helping institutions create meaningful and personalized interactions with students. Learn more at element451.com.

Attend the 2025 Engage Summit! 
The Engage Summit is the premier conference for forward-thinking leaders and practitioners dedicated to exploring the transformative power of AI in education. Explore the strategies and tools to step into the next generation of student engagement, supercharged by AI. You'll leave ready to deliver the most personalized digital engagement experience every step of the way.

Register now to secure your spot in Charlotte, NC, on June 24-25, 2025! Early bird registration ends February 1st -- https://engage.element451.com/register