On this week’s inside marketing we talk to Orlando Wood, Chief Innovation Officer at System One Group and author of Lemon and Lookout, about whether advertising has been dominated by left brain thinking and what that means for long term growth.

Ep. 78 - When Left Isn't Right. IM meets Orlando Wood.

Inside Marketing is a podcast and content series brought to you by dentsu and Irish Times Media Solutions, exploring the issues and opportunities facing the world of media and marketing, with expert input from senior marketing personnel and thought leaders.

Share Ep. 78 - When Left Isn't Right. IM meets Orlando Wood.

Sign up to save your podcasts

Ep. 78 - When Left Isn't Right. IM meets Orlando Wood.

Ep. 78 - When Left Isn't Right. IM meets Orlando Wood.

More shows like Inside Marketing

The Second Captains Podcast

The Last Word with Matt Cooper

The Left Wing

The 42 Rugby Weekly

The David McWilliams Podcast

Uncensored CMO

Talk of the Devils: The Athletic FC's Manchester United show

The Other Hand

The News Agents

The Rest Is Football

The Rest Is Money

Stick to Football

The Rest Is Entertainment

Ask About Wealth

Indo Sport