In this, our 150th episode, Dave is joined by The Irish Times Media Solutions' very own Head of Client Rob Kinsella for a look back at the year in Inside Marketing.

This week we're joined by Mike Follett, CEO of Lumen Research, who talks us through the benefits and methodology of attention tracking.

Brand consultant, marketing professor and, according to Dave, a tech millionaire! After a transformative gap of four years Mark Ritson is back. He fills us in on where his thinking is now on Cannes, data, agencies, ai and where it all fits these days.

Mark's mini mba site https://minimba.com/

This week we're joined by Corin Camenisch, Global Marketing Lead Sum Up, for a look at why small business should be cherished (more so than they currently are).

Debbie Byrne, Managing Director of An Post Retail, joins us for a frank discussion on business transformation. Laying out the challenges of balancing a modern refresh while respecting history and position of a legacy brand.

This week we're joined by Aidan O'Driscoll founder of Align Consultancy and Agency to look at why there's sometimes a disconnect between Sales and Marketing.

Paul Keogh, formerly of Guinness, Budweiser and Polygram Records joins us to discuss how sometimes finding the bravery to go with your gut will have positive outcomes for your brand.

This week we're joined by Medal's Yuriy Yarovoy on how Medal, a cross platform tool and social network for gaming, has gone from a standing start to revenues of $30m by harnessing the power of gaming for brands.

We're joined by not one but two judges of this year's Cannes festival of advertising. Cathy Boxall, dentsu's Global Head of Entertainment and dentsu Ireland's Ian McGrath take us through the trends and pitfalls of this year's crop of entries.

This week we're joined by Declan O'Reilly, Group MD of Empathy Research, for a look at what impact AI is having on research methodology and practices.