This week we're joined by Michelle Spillane, Marketing and Brand Director at Paddy Power UK&I to talk about what goes into making a memorable marketing campaign.

This week we're joined by Michelle Spillane, Marketing and Brand Director at Paddy Power UK&amp;I to talk about what goes into making a memorable marketing campaign.

Ep. 84 - Paddy Power's Portfolio of Promotion

Inside Marketing is a podcast and content series brought to you by dentsu and Irish Times Media Solutions, exploring the issues and opportunities facing the world of media and marketing, with expert input from senior marketing personnel and thought leaders.

Share Ep. 84 - Paddy Power's Portfolio of Promotion

Sign up to save your podcasts

Ep. 84 - Paddy Power's Portfolio of Promotion

Ep. 84 - Paddy Power's Portfolio of Promotion

More shows like Inside Marketing

The Second Captains Podcast

Inside Politics with Hugh Linehan

Irish Times Inside Business

The David McWilliams Podcast

Uncensored CMO

On Strategy Showcase

Cover

The Other Hand

The Mario Rosenstock Podcast

In The News

The Indo Daily

Free State with Joe Brolly and Dion Fanning

Path to Power

The Bookshelf with Ryan Tubridy

Indo Sport