In Episode 50 of the Zero BS Estate Agency Podcast, we tackle one of the biggest challenges in estate agency and real estate: losing instructions to shady agents who overpromise and underdeliver.

Drawing parallels to the world of politics—an industry infamous for broken manifesto promises—we explore how unfulfilled commitments erode trust and damage reputations.

Through real-world examples, including the Liberal Democrats’ U-turn on tuition fees, George H.W. Bush’s tax pledge, and Boris Johnson’s social care promises, we highlight how similar tactics can harm the estate agency profession.

The solution?

Empower sellers to think critically by walking them through five powerful questions to ask agents. These questions expose shady practices, encourage accountability, and position you as the trustworthy choice without directly calling out competitors.

This episode is packed with actionable advice, practical examples, and strategies to help you not only win instructions but also rebuild trust in the estate agency profession. Don’t miss it!